10 Gen Z Marketing Makeovers, And Whether They’re Working
From American Eagle to Gap to McDonald’s, here’s how some of marketing’s biggest Gen Z makeovers are performing.
Trademark News
Latest trademark & IP news from Google News, USPTO, and industry sources
Performance Agency Chief Media Acquires 2 Firms to Beef up Amazon and TikTok Expertise
The deal comes as M&A for commerce firms grow.
Why GEO Scores Aren’t the Solution To Your Brand’s AI Engine Visibility
Optimizing for visibility alone can actively hurt the on-site experience
Small Indie Venue Takes On StubHub For Deceptive Ticketing - Hypebot
Small Indie Venue Takes On StubHub For Deceptive Ticketing Hypebot
Nanji E-Commerce and Former Top Client Escalate Legal Battle: Cartelo Trademark Dispute Claims Exceed 600 Million Yuan - finance.biggo.com
Nanji E-Commerce and Former Top Client Escalate Legal Battle: Cartelo Trademark Dispute Claims Exceed 600 Million Yuan finance.biggo.com
Instagram's new brand identity is more than just a wordmark - Creative Bloq
Instagram's new brand identity is more than just a wordmark Creative Bloq
Labeg News! New Brand No Identity Puts the Artist’s Cardboard Creations on Your Wrist - Watchonista
Labeg News! New Brand No Identity Puts the Artist’s Cardboard Creations on Your Wrist Watchonista
Brand vs service: What sells luxury residences today? - Hospitality Investor
Brand vs service: What sells luxury residences today? Hospitality Investor
Adam Equipment rebrand - Loving the new look - Manufacturing Chemist
Adam Equipment rebrand - Loving the new look Manufacturing Chemist
Aim One Company wins African Excellence Award for Brand Strategy, Market Entry - Marketing Edge Magazine
Aim One Company wins African Excellence Award for Brand Strategy, Market Entry Marketing Edge Magazine
Why StarKist chose to consolidate its marketing at one agency
The tuna brand enlisted Tombras to better position itself as a ready-to-eat protein and explore more culturally tapped-in ways to deploy mascot Charlie.
Amazon, Nike reign supreme with Gen Alpha teens: report
Parents still hold sway over teen brand preferences, with moms in particular being more influential than any “social media platform, creator or celebrity.”
Ticker: 2 Former 60 Minutes Correspondents Recipients of Edward R. Murrow Awards
Paramount Skydance is toying with the idea of an editorial board overseeing CNN.
JCPenney Takes Aim at Off-Price Retail With a Satirical Wellness Retreat
JCPenney wants consumers to reconsider the meaning of a good deal as they head into the busy fall shopping season.
9NEWS Business Buzz: Buc-ee’s expansion brings trademark lawsuits, while Denver cannabis sales drop 50% - 9News
9NEWS Business Buzz: Buc-ee’s expansion brings trademark lawsuits, while Denver cannabis sales drop 50% 9News
Branding
Aug 17, 2026
Elon Athletics Unveils New Visual Identity - Elon University Athletics
Elon Athletics Unveils New Visual Identity Elon University Athletics
Designing for 3 billion: how Instagram built a brand system that celebrates everyone’s point of view - It's Nice That
Designing for 3 billion: how Instagram built a brand system that celebrates everyone’s point of view It's Nice That
David A. McInnis Announces 'Brand Equity,' His New Book for the AI Era - accessnewswire.com
David A. McInnis Announces 'Brand Equity,' His New Book for the AI Era accessnewswire.com
Meet The Knowing: A Glossy Editorial Universe for Black Millennials and Gen Z
The publisher will debut with a premium Saturday newsletter and plans to expand into live events and more.
Nationwide retailer Rebel Creamery files for bankruptcy protection amidst an ongoing legal dispute over trade dress infringement. - facebook.com
Nationwide retailer Rebel Creamery files for bankruptcy protection amidst an ongoing legal dispute over trade dress infringement. facebook.com