BEYOND

17 total filings · 9 classes · Active since Nov 2014

BEYOND holds 17 USPTO trademark filings across 9 NICE classes. The largest concentration is in Class 9 (Electronics & Software) with 7 filings. The WikiTrademarks Expansion Score is 34/100, low — the brand is focused on defending its existing categories rather than expanding.

USPTO data refreshed June 14, 2026

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How is BEYOND filing trademarks, and where is the portfolio expanding?

Filing Velocity (24 Months)

Jul 2024 Jun 2026

Filing Activity by NICE Class

Activity Timeline

No activity recorded yet.

BEYOND in the News

[Marketing] American Eagle Taps Lamine Yamal to Reach a New Generation of Fans at the World Cup

American Eagle bets on Lamine Yamal's Gen Z appeal to score beyond the pitch.

Jun 10, 2026 Source ↗
[Marketing] The Experience Economy of Sports Marketing with the Atlanta Hawks’ Steve Koonin

Building cultural relevance and fostering fan loyalty beyond winning games.

Jun 9, 2026 Source ↗
[Branding] Born here. Built here. Beyond here. ParalympicsGB launches new brand identity - ParalympicsGB

Born here. Built here. Beyond here. ParalympicsGB launches new brand identity  ParalympicsGB

Jun 8, 2026 Source ↗
[Marketing] OpenAI Confidentially Files for IPO, Joining Anthropic in Race to Wall Street

OpenAI had no additional comment beyond its post announcing the filing.

Jun 8, 2026 Source ↗
[Branding] A look inside how the Udora rebrand went beyond visual identity - Campaign Middle East

A look inside how the Udora rebrand went beyond visual identity  Campaign Middle East

May 25, 2026 Source ↗

Recent Filings

Serial No. Mark Filing Date Status Classes Owner
99584122 BEYOND Jan 08, 2026 Registered 035 Advertising & Business 042 Science & Technology Sarah Rodriguez
99543643 BEYOND Dec 11, 2025 Registered 009 Electronics & Software Randell T Sutton
79439663 BEYOND Oct 02, 2025 Registered 009 Electronics & Software 011 Lighting & HVAC RIVERFLOW GmbH
79436364 BEYOND Oct 01, 2025 Registered 007 Machinery 012 Vehicles 042 Science & Technology Domen Kočevar
99237855 BEYOND Jun 17, 2025 Registered 009 Electronics & Software Cardo Systems Ltd
79397426 BEYOND Dec 19, 2023 Pending 009 Electronics & Software 016 Paper & Printed Goods 035 Advertising & Business 036 Insurance & Finance 039 Transport & Storage 041 Education & Entertainment 043 Food & Drink Services 045 Legal & Security Services Match Group Holdings Ltd
98190082 BEYOND Sep 21, 2023 Pending 041 Education & Entertainment Touzett Villavicencio, Daniella Steffany
97563443 BEYOND Aug 24, 2022 Pending 001 Chemicals 005 Pharmaceuticals Minitüb GmbH
79315263 BEYOND Jan 28, 2021 Pending 009 Electronics & Software 016 Paper & Printed Goods 038 Telecommunications 041 Education & Entertainment 045 Legal & Security Services Beyond Rights Limited
79315264 BEYOND Jan 28, 2021 Pending 009 Electronics & Software 016 Paper & Printed Goods 038 Telecommunications 041 Education & Entertainment 045 Legal & Security Services Beyond Rights Limited
79291610 BEYOND Jun 23, 2020 Pending 035 Advertising & Business Beyond the Bean Limited
88777815 BEYOND Jan 29, 2020 Pending 020 Furniture Dreamwell, Ltd.
88735170 BEYOND Dec 20, 2019 Pending 005 Pharmaceuticals LiveAnew, LLC
88555098 BEYOND Jul 31, 2019 Pending 003 Cosmetics & Cleaning Kleen Test Products Corporation
79250845 BEYOND Nov 07, 2018 Pending 009 Electronics & Software 037 Construction & Repair 042 Science & Technology Soletanche Freyssinet
79239574 BEYOND Apr 10, 2018 Pending 035 Advertising & Business 041 Education & Entertainment Egon Zehnder International AG
79193053 BEYOND Jul 26, 2016 Pending 010 Medical Devices Widex A/S
86516257 BEYOND Jan 27, 2015 Pending 015 Musical Instruments Shenzhen Dimax Musical Instrument Co.,Ltd.
86447452 BEYOND Nov 06, 2014 Abandoned 012 Vehicles Samson Rubber Industries (PVT) Ltd.
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FAQ: BEYOND trademark portfolio

What trademarks does BEYOND hold?

BEYOND holds 17 USPTO trademark filings across 9 NICE classes. The largest concentration is in Class 9 (Electronics & Software), Class 41 (Education & Entertainment), Class 35 (Advertising & Business). The most recent filings are registered to Sarah Rodriguez.

How many trademarks does BEYOND have at the USPTO?

WikiTrademarks tracks 17 USPTO trademark filings attributed to BEYOND. The brand has been actively filing since November 2014. The count updates daily as new filings are indexed from the USPTO bulk data feed.

In which NICE classes does BEYOND file most often?

BEYOND's most active class is NICE Class 9 (Electronics & Software), with 7 filings. The full distribution across all 9 classes is shown in the Nice Class Distribution panel on this page.

Who owns the BEYOND trademark?

The most recent filings under the BEYOND mark are registered to Sarah Rodriguez. Trademark ownership can shift through assignments — see the Ownership & Assignment History section on this page for the full chain of title.

Is BEYOND expanding into new categories?

The current WikiTrademarks Expansion Score for BEYOND is 34 out of 100, which is low — the brand is focused on defending its existing categories rather than expanding. The score combines NICE class breadth, filing velocity, and the rate of cross-class movement from the brand's filing history.

How can I track new BEYOND trademark filings?

Click the Watch Brand button at the top of this page to add BEYOND to your Watchlist. New filings show up on your WikiTrademarks dashboard within 24 to 48 hours of being public, alongside any class expansions, status changes, or assignment events.

More on this portfolio: Compare BEYOND to another owner · Browse all NICE classes · Most valuable brands