Paramount’s New Ads Leader Revamps Upfront Pitch, Tunes Out Noise
Paramount Skydance CRO Jay Askinasi explains the company's new pitch to advertisers in the upfront.
Latest trademark & IP news from Google News, USPTO, and industry sources
Paramount Skydance CRO Jay Askinasi explains the company's new pitch to advertisers in the upfront.
Execs from Minneapolis Public News, Planned Parenthood, and PBS broke down how to navigate challenges.
Putting the draft revision of China’s Trademark Law under the spotlight Managing Intellectual Property
Rams unveil uniform & brand refresh ahead of 2026 season Rams
WOW Brand 2026 Urges Balance Between AI and Human Values in Branding Jakarta Globe
Ralph Lauren price target boosted on stronger brand positioning among luxury peers Proactive financial news
In honor of the franchise's 30 years, the retailer is working with a variety of content creators in a social-first campaign.
The Unilever brand will dole out 82 tickets across seven matches as part of its ongoing effort to grow loyalty with younger consumers.
The Daily Show cast and producers take ADWEEK's Social Media Week behind the scenes of their online success.
Elias Weiss Friedman is expanding into new formats including YouTube.
Liquid Death and Pop-Tarts team up in a 'wild but tasty collab.'
The soda's fan-first strategy has delivered everything from snowy slushies to TV jingles.
Execs from Minneapolis Public News, Planned Parenthood, and PBS broke down how to navigate challenges.
L.A. Rams roll out updated uniforms, refreshed brand identity Sports Business Journal
Dunham Unveils a New Brand Identity Built for the Next 40 Years citybiz
Brand storytelling as strategy - 2026 - Articles Transform magazine
Rams reveal new uniforms, brand refresh ahead of 2026 season NFL.com
Netflix reveals ad sales projections and new products on the way in 2026.
Melted Solids and the New York mayor's video director discuss how political campaigns can break through.
Marketing experts endorsed a strategy of conscious engagement and cultural immersion over prescriptive tactics to generate true belonging on social media.