Trademark News

CARMAX Marketing Sep 1, 2026

Playing the Long Game: CarMax on Turning Fandom Into Brand Loyalty

CMO Sarah Lane on committing to transparency, investing in women’s sports, and putting fans first.

BEYOND Marketing Sep 1, 2026

Neela Montgomery on How Health Trends Are Changing Consumer Behavior

Looking beyond the immediate impact to really understand a trend's influence.

MORE Marketing Sep 1, 2026

Entries Open for ADWEEK Most Powerful Women in Sports 2027

Nominations for ADWEEK’s Most Powerful Women in Sports 2027 are now open. As more viewers—and therefore marketing dollars—are drawn to women’s sports, ADWEEK’s annual Most Powerful Women in Sports lis...

TIKTOK Marketing Sep 1, 2026

Meta’s Push on Rivals May Be PR Genius, If It Doesn’t Overplay Its Hand

Meta is pressuring TikTok and YouTube to adopt restrictive teen-safety protocols it’s being forced to implement, and PR pros say the gambit may just work.

CIRCUIT News Sep 1, 2026

VIP Products, LLC v. Jack Daniel’s Properties, Inc.: Ninth Circuit Vacates Injunction In Parody Trademark Dispute - mondaq.com

VIP Products, LLC v. Jack Daniel’s Properties, Inc.: Ninth Circuit Vacates Injunction In Parody Trademark Dispute mondaq.com

INFORMED Branding Sep 1, 2026

Garrett Kappel Marketing Launches Data-Informed Brand Strategy Program for Regional Businesses - ACCESS Newswire

Garrett Kappel Marketing Launches Data-Informed Brand Strategy Program for Regional Businesses ACCESS Newswire

FUTURE Marketing Sep 1, 2026

Retail Media Can Build Brands—Including Ways Other Media Can’t

Not only is retail media capable of brand-building, in the future the smartest advertisers will depend on it.

CARMAX Branding Sep 1, 2026

Playing the Long Game: CarMax on Turning Fandom Into Brand Loyalty - ADWEEK

Playing the Long Game: CarMax on Turning Fandom Into Brand Loyalty ADWEEK

BUILT Branding Sep 1, 2026

EMR Unveils New Global Brand Identity Built Around a Simple Belief: Everything Must Recycle - Waste360

EMR Unveils New Global Brand Identity Built Around a Simple Belief: Everything Must Recycle Waste360

CARMAX Branding Sep 1, 2026

Playing the Long Game: CarMax on Turning Fandom Into Brand Loyalty - adweek.com

Playing the Long Game: CarMax on Turning Fandom Into Brand Loyalty adweek.com

LEVERAGE Branding Sep 1, 2026

Oriental Kopi to leverage on brand equity for growth - The Star

Oriental Kopi to leverage on brand equity for growth The Star

QUIVER Branding Sep 1, 2026

Grand Design RV Unveils “All Roads Lead to This” Brand Platform, New Logo and Customer-Centered Messaging - Quiver Quantitative

Grand Design RV Unveils “All Roads Lead to This” Brand Platform, New Logo and Customer-Centered Messaging Quiver Quantitative

Branding Sep 1, 2026

Elevating Dairy: Industry Leaders Focus On Adding Value, Sustainability, And Brand Equity - en.edairynews.com

Elevating Dairy: Industry Leaders Focus On Adding Value, Sustainability, And Brand Equity en.edairynews.com

DESIGN Branding Sep 1, 2026

Grand Design RV Unveils “All Roads Lead to This” Brand Platform, New Logo and Customer-Centered Messaging - quiverquant.com

Grand Design RV Unveils “All Roads Lead to This” Brand Platform, New Logo and Customer-Centered Messaging quiverquant.com

CALLAWAY Branding Sep 1, 2026