Trademark News

DISCOVERY Marketing Sep 15, 2026

Offline by Design: How Pinterest Turned Disconnection Into Earned Media

The intention economy, visual search, and a focus on user wellbeing are shaping digital discovery.

ENERGY Marketing Sep 15, 2026

Climate Publisher Heatmap Turned Data Centers Into Triple-Digit Growth

Heatmap, the climate and energy outlet that launched a little over three years ago, is on pace to post triple-digit revenue growth this year as corporate and policymaker interest in […]

HOT WHEELS Marketing Sep 15, 2026

Mattel Partners With Bluey as It Shifts From Toy Maker to Building Fandom

The multi-year licensing partnership with BBC Studios brings Bluey to Barbie, Hot Wheels, Fisher-Price, Polly Pocket, and UNO.

MASSIVE Marketing Sep 15, 2026

LA28 Looks to Bring Golden Opportunity to Brands With New Offerings, Massive Viewership

Each day of the Olympics will be like staging seven Super Bowls, according to Janet Evans, chief athlete officer for LA28.

INITIAL News Sep 15, 2026

An Over-Eager Beaver? Initial Interest Confusion and Potential Lessons from Buc-ee’s Trademark Enforcement Strategy - jdsupra.com

An Over-Eager Beaver? Initial Interest Confusion and Potential Lessons from Buc-ee’s Trademark Enforcement Strategy jdsupra.com

SAMSUNG News Sep 15, 2026

Samsung moves to dismiss Dua Lipa’s $15M lawsuit, arguing she holds no trademark in her own image - Music Business Worldwide

Samsung moves to dismiss Dua Lipa’s $15M lawsuit, arguing she holds no trademark in her own image Music Business Worldwide

Branding Sep 15, 2026

Brand Protection In AI Search: How To Audit And Defend Your Brand’s Identity - Search Engine Journal

Brand Protection In AI Search: How To Audit And Defend Your Brand’s Identity Search Engine Journal

NVIDIA Marketing Sep 15, 2026

Anthropic’s Dario Amodei and Nvidia’s Jensen Huang Take Their AI Safety Fight to Dreamforce

Two of AI's most influential executives are on opposite sides of a debate.

PRIMARY Marketing Sep 15, 2026

Patrick Dempsey Is the New Face of Guardant Health’s ‘The Reckoning’ Campaign

In a new campaign for Guardant’s Shield™, the first FDA-approved blood test for primary colorectal cancer screening, Dempsey urges people to get tested.

AMERICAN Marketing Sep 15, 2026

EXCLUSIVE: Accredited Debt Relief Appoints TCA as First-Ever Media AOR as American Household Debt Reaches Record High

A new ad with former Pittsburgh Steelers coach Bill Cowher encourages Americans to seek out debt-relief services

WIN Marketing Sep 15, 2026

How Brands Can Win Attention in a Fragmented World with Papa John’s and Carat

Michael Law and Shivram Vaideeswaran on the ingredients to combine for staying relevant.

CULTURE Marketing Sep 15, 2026

Retail Giant Simon Bets on Real-World Connection to Ignite Mall Culture

Simon, the largest shopping mall owner in the U.S., wants to reinforce malls as gathering places.

CHROME HEARTS News Sep 15, 2026

Chrome Hearts and Nordstrom Settle Cross Trademark Case - The Fashion Law

Chrome Hearts and Nordstrom Settle Cross Trademark Case The Fashion Law

CREATOR News Sep 15, 2026

Steven Bartlett’s Steven.com And Authentic Launch OBSN To Invest Up To $400 Million In Creator-Led Businesses - pulse2.com

Steven Bartlett’s Steven.com And Authentic Launch OBSN To Invest Up To $400 Million In Creator-Led Businesses pulse2.com

REACH Branding Sep 15, 2026