BMW Takes Corners to Court in a Kafkaesque Ad That Skips Car Clichés
As the cause of daily pain...why haven't corners stood trial prompts the ad?
Latest trademark & IP news from Google News, USPTO, and industry sources
As the cause of daily pain...why haven't corners stood trial prompts the ad?
In luxury, clients are authors. The brand is the material Jing Daily
thirty6 wins Panda London brand brief marketingreport.one
The Human Story Underneath the Data: Translating Clinical Rigor into Brand Strategy Roastbrief US
The Selena Gomez-founded cosmetics brand’s new effort around its second fragrance spans social, out-of-home, retail and paid digital.
Brand platform “Natural Intelligence” spotlights tornado chasers and outdoor adventures to reconnect the brand and its audience to the natural world.
The three networks had double-digit growth in both categories during primetime.
Paramount Skydance’s acquisition of Warner Bros. Discovery could be delayed until June 2027.
How Nomad reimagined Stoiximan, the homegrown brand that became Greece's biggest name in betting Creative Boom
How Polaroid turned digital fatigue into a brand strategy eMarketer
Ad aversion remains a problem but better-quality experiences can drive up purchase intent, new Omnicom research finds.
The Haunting of American Trademark Law Marquette Today
HBO's John Oliver takes on Buc-ee's over trademark lawsuits Dallas News
TravelAI acquires brand name, global trademark of Sonder Travel Weekly
Nature's Logic sustainability firsts: A David vs. Goliath brand strategy PetfoodIndustry
Content opportunities for corporate, distribution and store staff span newsletters, social media, branded content, product storytelling and more.
ADWEEK is teaming up with Higgsfield to challenge the ad industry to forget the pitch deck and just produce the spot. In partnership with ADWEEK, the AI ad platform is […]
A new partnership offers a model for creative personalization at scale.
Supreme Court to Resolve Whether Trademark Strength Is a Question of Law or Fact The National Law Review
HBO 'Last Week Tonight' host just picked a fight with Buc-ee's MySA