Latest trademark & IP news from Google News, USPTO, and industry sources
Chalet Hotels partners with Burson to strengthen corporate reputation and brand equity MediaNews4U
European Wax Center Redefines Smoothness for Brand Transformation Little Black Book | LBBOnline
Martini, American Eagle, Uber Eats, M&M's, and more are behind the week’s most notable ads.
Patagonia is suing Pattie Gonia, an Oregon-based drag queen performer with an environmental message Oregon Public Broadcasting - OPB
European Wax Center Debuts Brand Transformation in partnership with YARD NYC Marketing Communication News
Macron adds a sound to go with its identity Sporting Goods Intelligence Europe
Portland Brand Puts Original Slogans on Eco-Friendly Streetwear The Daily Tribune News
The mascot’s appearance on “Fudd Around and Find Out” is part of a larger push from the insurer to move past “one-way advertising.”
Brands can reach Walmart’s U.S. customers through YouTube campaigns and see how those ads impact sales.
As laws requiring AI use in ads to be disclosed become more common, there are questions surrounding the impact on the marketing industry.
Absolut has added Madonna to its long list of celebrated artistic collaborators ahead of her Confessions II album release.
'Eat the invasives': A killer David vs. Goliath brand strategy PetfoodIndustry
KNB Communications Acquires Roketto, Launches New Brand Identity as Sōvyn MarTech Cube
Cohn Legal, PLLC: Boston Trademark Attorney Protecting Brand Assets and Identity Across Industries. FinancialContent
The gaming giant will now be able to sell stadium boards and scoreboards in FC, Madden, and College Football as targeted media.
A weekly roundup of the biggest U.S. and global marketing leadership appointments.
How Utah's Mammoth Roared To Life: Inside The Design Of The NHL's Boldest New Brand The Hockey News
The Wild, Wild West of Trademarks Vulture
Patagonia is suing Pattie Gonia, a drag queen performer with an environmental message KATU
Lionel Richie Files Trademarks to Protect His Voice From AI Gerben IP