Optimizing ad spend ahead of Black Friday: What the numbers say
Advertisers who added new creative weekly saw a 23% higher return on investment compared to those who only added creative once or twice.
Trademark News
Latest trademark & IP news from Google News, USPTO, and industry sources
Parade Founder Cami Tellez Taps UTA Exec to Scale Her ‘Post-Follower’ Agency
Social media has moved past the follower count, but influencer marketing has not. With her new venture, Cami Tellez is trying to change that. Tellez, the 29-year-old marketing guru who […]
Katzenberg-Backed Netomi Expands Leadership as It Bets on AI-Tailored Websites
In a sign of his conviction, Katzenberg has sent the general partner of his venture firm, Justin Wexler, to join the AI startup Netomi.
Crocs sues Five Below for alleged patent, trademark infringement - FOX 2
Crocs sues Five Below for alleged patent, trademark infringement FOX 2
Tanzania closes key trademark law gaps: what brand owners need to know - Managing Intellectual Property
Tanzania closes key trademark law gaps: what brand owners need to know Managing Intellectual Property
Intellectual Property: 5 Proven Ways to Win on Value - Global Brands Magazine
Intellectual Property: 5 Proven Ways to Win on Value Global Brands Magazine
SPONSORED: Exeter-based Dancing Badger unveils new brand, strengthening its position as one of the South West's leading WordPress agencies - East Devon News
SPONSORED: Exeter-based Dancing Badger unveils new brand, strengthening its position as one of the South West's leading WordPress agencies East Devon News
The Briefing: Cooperstown Strikes Out: Parody, Fair Use & Trademark Law - JD Supra
The Briefing: Cooperstown Strikes Out: Parody, Fair Use & Trademark Law JD Supra
US beauty consumers prioritize ingredient transparency over brand image. - Personal Care Insights
US beauty consumers prioritize ingredient transparency over brand image. Personal Care Insights
Ticker: NBC News’ Dateline Heads North of the Border
MS NOW’s Ali Velshi will host a special on what is becoming a core election issue, the growing data center backlash.
Target Is Pitching an Ad Metric to Drive Sales, But Most Brands Aren’t Fully On Board, Exec Says
A leader in Target's ad business warned marketers they're prioritizing the wrong measurement.
Route-Tracking App Changes Name From WalkNYC After City Cries Trademark Infringement - The City Reporter
Route-Tracking App Changes Name From WalkNYC After City Cries Trademark Infringement The City Reporter
Western District of Texas Leads Trademark Litigation Resurgence - Law.com
Western District of Texas Leads Trademark Litigation Resurgence Law.com
Salad and Go is coming back from the dead - Restaurant Dive
Salad and Go is coming back from the dead Restaurant Dive
The history of the University of Nevada, Reno’s brand - University of Nevada, Reno
The history of the University of Nevada, Reno’s brand University of Nevada, Reno
Circularo Unveils a New Global Brand Identity - Connecting Dubai Origins with a Global Identity - The National Law Review
Circularo Unveils a New Global Brand Identity - Connecting Dubai Origins with a Global Identity The National Law Review
HMI Medical Unveils New Brand Identities Across Its Healthcare Facilities in Malaysia As Regional Cross-border Healthcare Grows - PR Newswire
HMI Medical Unveils New Brand Identities Across Its Healthcare Facilities in Malaysia As Regional Cross-border Healthcare Grows PR Newswire
Branding
Oct 15, 2026
Culina Unites Under One Brand Identity - ESM Magazine
Culina Unites Under One Brand Identity ESM Magazine
New Look. New Chapter. KeyMark Launches New Brand Identity Built for the AI-Enabled Enterprise - AiThority
New Look. New Chapter. KeyMark Launches New Brand Identity Built for the AI-Enabled Enterprise AiThority
INSTANT REACTION: C's defensive identity ‘A WINNING BRAND OF BASKETBALL' - Yahoo Sports
INSTANT REACTION: C's defensive identity ‘A WINNING BRAND OF BASKETBALL' Yahoo Sports