Pinterest Opens Its Inventory to Programmatic Buyers, With Magnite as Its Main Pipe
The platform is making its display and video inventory available through Amazon, Google and Yahoo’s DSPs.
Latest trademark & IP news from Google News, USPTO, and industry sources
The platform is making its display and video inventory available through Amazon, Google and Yahoo’s DSPs.
Walmart's holiday campaign reimagines The Muppet Christmas Carol, with Walton Goggins playing Scrooge.
A year after taking over from David Droga, the CEO is building around a $1 billion agentic commerce pipeline and the Whalar acquisition while eyeing the media space.
Louisa Wee is betting that Strava can widen the tent to everyday wellness without diluting what made it essential to serious athletes.
Built on Experience, Designed for the Future: Directional Technologies Unveils New Brand Identity and Website EIN Presswire
Sheila Nasgovitz, Profiled By Influential Women, Brings Decades Of Brand Leadership To Goodwill North Central Wisconsin The Des Moines Register
Amstel Unveils Updated Visual Identity Rooted in Heritage, Quality and Bonding — LBB LBB - Little Black Book
From practice management pioneer to global legal AI leader, Clio unveils new brand identity PR Newswire
Unilever links design, AI and consumer demand https://marketingreport.one/
Gasgoo Daily: Audi Clarifies Dual-Brand Strategy in China; XPENG Wins L4 Robotaxi Trial Approval; Pony.ai Plans Kazakhstan Robotaxi Pilot Gasgoo
Audi Splits Chinese JVs: SAIC and FAW Define Dual-Brand Strategy Global Banking & Finance Review
Magnite is the supply-side partner for Programmatic Deals and Amazon Ads DVA+, Google Display & Video 360 and Yahoo DSP are demand-side partners.
CMO Eric Schwartz dug into Pine-Sol, Brita and Hidden Valley marketing that prioritized “intentional but flexible” and “insightful but bite-sized” efforts.
The brand, with Sharon Yi at the helm, will generate a seven-figure revenue as it shifts away from commerce and toward events.
Can Hormel Foods (NYSE:HRL) Make Its Brand Strategy Pay Off? Kalkine Media
The group wants to build out the internal AI tool’s capabilities in areas including creator marketing, sports and culture.
Fox News' The Five was No. 1 in total viewers and the Adults 25-54 demo.
Sephora brought unexpected ambassador Seth Rogen on board to make beauty gifting less intimidating and more fun.
Plus, the legacy marketer and author of Moving Your Brand Out of the Friend Zone on shares his Think Human philosophy.
A 335-page IPO plan shows a profitable second quarter, a concentrated customer base, and compute deals that send hundreds of billions to Google and Amazon.