Ferrero plans largest marketing commitment to date for World Cup push
The confectionery giant’s “Go All In” promotion includes a QR code-based giveaway, influencer tie-ups and a partnership with football legend Tom Brady.
Latest trademark & IP news from Google News, USPTO, and industry sources
The confectionery giant’s “Go All In” promotion includes a QR code-based giveaway, influencer tie-ups and a partnership with football legend Tom Brady.
To get the most out of your AI models at work, it’s less about having the smartest model, and more about the context you provide.
As OpenAI shuts down its marquee video tool, agencies say they quietly switched to better options long before the announcement.
‘Catfish’ Producers File Trademark Suit Against Media Companies Bloomberg Law News
Mallory Molinski on Luxury Brand Storytelling in L.A. lamag.com
Caudalie’s Paris HQ elevates brand experience with INFiLED LED wall powered by Brompton processing etnow.com
Technology used to be something we operated with. But thanks to AI, it’s now something we operate in. It’s immersive, it’s alive. Interactions have moved from transactional to conversational. Response...
GMA was the only morning show with double-digit growth in the Adults 25-54 demo.
The IAB NewFronts Mainstage featured ad-tech solutions and new content avenues for advertisers.
The tech giant's creeping editorial role is alarming publishers and costing them more than just traffic.
Bhavana Smith joins to lead the charge on shifting the agency to performance pay as AI reshapes the agency business.
Meta unveiled a slew of new products, but the pitch was overshadowed by a spate of public setbacks.
DraftKings, NCAA Trade Shots Over ‘March Madness’ Trademark Sportico.com
Judge makes key ruling in NCAA trademark infringement case vs. DraftKings On3
NCAA denied temporary restraining order against DraftKings in trademark infringement case Yahoo Sports Canada
Global Design Leaders Join Emily Oberman To Honor Excellence in Brand, Packaging, and Product Design SHOOTonline
Vegan Branding 101: How To Develop a Vegan Brand Identity (2026) Shopify
Uproxx TV pitches advertisers on CTV reach and 'super creators.'
The ChatGPT maker is extending its sponsored message pilot beyond April, expanding internationally, and locking in advertiser commitments as it builds toward a full ad stack.
Guillaume Epstein will help the holdco standardize pricing and client deals