Latest trademark & IP news from Google News, USPTO, and industry sources
Holland & Barrett challenges the nation to “Back Your Body” in transformative brand platform by Lucky Generals Roastbrief US
Apollonia ‘Very Pleased’ After Trademark War Settlement With Prince Estate rollingstone.com
Industry Roundup: PEAK International Group launch Upgraded Brand Identity Chromatography Online
Stagwell (STGW) Appoints Lena Petersen as Chief Brand and Communications Officer Centre Daily Times
Poeticgem Expands Portfolio with Little Mistress Brand Intellectual Property Acquisition Indian Retailer
The Pacifica Problem: Is Stellantis Risking Iconic Brand Equity for Market Share? BOSS Publishing
Blurr Bureau gives us a lesson in how to brand something that’s been around forever: Apples itsnicethat.com
Sprayground Shark Slide Expands Brand Identity Into Footwear stupidDOPE
Desert Kid Coffee brings the wild beauty of the Coachella Valley to life through a lovingly rooted brand identity Creative Boom
The ad industry veteran aims to unify AI, tech, and product innovation efforts across the Ogilvy network.
The content production leader for Kepler Creative learned the marketing basics at world-class orchestras.
Blurr Bureau gives us a lesson in how to brand something that’s been around forever: Apples It's Nice That
Timex vs Orient: Hands-On Affordable Watch Brand Showdown Two Broke Watch Snobs
Ogilvy and The Reserve Resort: Redefining Luxury Hospitality Through Sustainable Brand Identity and Creative Design in India Travel And Tour World
Nice sheds wine’s stuffy skin in striking rebrand Creative Review
PetScreening Selects TEAM LEWIS to Drive PR and Brand Strategy Morningstar
Tractor Supply Bets on Life Out Here: Is Brand Strategy Paying Off? Zacks Investment Research
Olay, Secret and Downy are among the brands included in a multiyear deal that arrives as the league draws record viewership.
There are few—if any—brand leaders that purposely create bad customer experiences. Those experiences are usually unintentional. That said, we all know that bad experiences still happen. We deal with t...
MS NOW's new shows launch in June.