Jim Lecinski on the New Zero Moment of Truth in the AI Era
What to prioritize as discovery becomes ever more fragmented.
Trademark News
Latest trademark & IP news from Google News, USPTO, and industry sources
Ring Leader: How Ōura Became an Icon of the Wearable Health Movement
CMO Doug Sweeny on using biometric accuracy, AI advisors, and a philosophy of balance to redefine the wearable category.
Oscar Mayer’s Wienermobile race returns with bolder media blitz
After boosting hot dog sales last year, the event is jumping from streaming to broadcast as the Kraft Heinz brand looks to win Memorial Day weekend.
Ralph Lauren Corp stock (US7512121010): investors weigh latest quarterly results and brand strategy - AD HOC NEWS
Ralph Lauren Corp stock (US7512121010): investors weigh latest quarterly results and brand strategy AD HOC NEWS
Branding
May 19, 2026
Trust Your Journey: HIKMICRO Reveals New Brand Positioning - PR Newswire
Trust Your Journey: HIKMICRO Reveals New Brand Positioning PR Newswire
Branding
May 19, 2026
Sectigo Evolves Its Brand to Bring Simplicity at Scale to Certificate Lifecycle Management - Business Wire
Sectigo Evolves Its Brand to Bring Simplicity at Scale to Certificate Lifecycle Management Business Wire
Branding
May 19, 2026
HN TV: Jason Zvatora of OUTRIGGER Resorts & Hotels on Cultural Authenticity, Commercial Strategy, and Building the World's Most Iconic Beachfront Brand - Hospitality Net
HN TV: Jason Zvatora of OUTRIGGER Resorts & Hotels on Cultural Authenticity, Commercial Strategy, and Building the World's Most Iconic Beachfront Brand Hospitality Net
Branding
May 19, 2026
JFAB Consulting Elevates Brand with New Identity and Digital Experience - FinancialContent
JFAB Consulting Elevates Brand with New Identity and Digital Experience FinancialContent
Branding
May 19, 2026
Ark Naturals unveils new brand identity - Pet Food Processing
Ark Naturals unveils new brand identity Pet Food Processing
Branding
May 19, 2026
Introducing Spry PR: LANC Marketing Strides Ahead with New Brand Identity - Morningstar
Introducing Spry PR: LANC Marketing Strides Ahead with New Brand Identity Morningstar
Tether Prepares South Korean Market Entry with Strategic Trademark Portfolio - Blockonomi
Tether Prepares South Korean Market Entry with Strategic Trademark Portfolio Blockonomi
Chanel Says The RealReal’s Antitrust Claims Still Miss the Mark - The Fashion Law
Chanel Says The RealReal’s Antitrust Claims Still Miss the Mark The Fashion Law
The Trade Desk’s Jeff Green Made More Than Any Other Adtech CEO Last Year
Compensation among adtech CEOs varied sharply in 2025, with Jeff Green leading the pack at $27.4 million—while most peers earned far less and CEO-to-worker pay gaps across the sector remained below th...
Branding
May 19, 2026
Trust Your Journey: HIKMICRO Reveals New Brand Positioning - Thailand Business News
Trust Your Journey: HIKMICRO Reveals New Brand Positioning Thailand Business News
Branding
May 19, 2026
Chinese allies, factories, brand strategy: What to expect in Stellantis’ Europe turnaround plan - Automotive News
Chinese allies, factories, brand strategy: What to expect in Stellantis’ Europe turnaround plan Automotive News
News
May 19, 2026
Can you trademark identity? The new legal strategy celebrities are using against AI - The Conversation
Can you trademark identity? The new legal strategy celebrities are using against AI The Conversation
Branding
May 19, 2026
How Changan Automobile’s design-driven brand strategy shapes its global expansion plans - South China Morning Post
How Changan Automobile’s design-driven brand strategy shapes its global expansion plans South China Morning Post
Branding
May 19, 2026
Universal Habitat refreshes brand identity via Cocogun - adnews.com.au
Universal Habitat refreshes brand identity via Cocogun adnews.com.au
Branding
May 19, 2026
How Axel Hotels Built the World’s Leading LGBTQ+ Hospitality Brand and Why Hotel Owners Are Seeing Double-Digit Revenue Growth. - Hospitality Net
How Axel Hotels Built the World’s Leading LGBTQ+ Hospitality Brand and Why Hotel Owners Are Seeing Double-Digit Revenue Growth. Hospitality Net
Branding
May 19, 2026
How Small Businesses Use Custom Apparel to Build Brand Identity - World Business Outlook
How Small Businesses Use Custom Apparel to Build Brand Identity World Business Outlook