MARS holds 20 USPTO trademark filings across 6 NICE classes. The largest concentration is in Class 9 (Electronics & Software) with 9 filings. The WikiTrademarks Expansion Score is 31/100, low — the brand is focused on defending its existing categories rather than expanding.
USPTO data refreshed July 6, 2026
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Filing Velocity (24 Months)
Filing Activity by NICE Class
Nice Class Distribution
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Recent Filings
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FAQ: MARS trademark portfolio
What trademarks does MARS hold?
MARS holds 20 USPTO trademark filings across 6 NICE classes. The largest concentration is in Class 9 (Electronics & Software), Class 7 (Machinery), Class 35 (Advertising & Business). The most recent filings are registered to Lumafield, Inc..
How many trademarks does MARS have at the USPTO?
WikiTrademarks tracks 20 USPTO trademark filings attributed to MARS. The brand has been actively filing since February 1979. The count updates daily as new filings are indexed from the USPTO bulk data feed.
In which NICE classes does MARS file most often?
MARS's most active class is NICE Class 9 (Electronics & Software), with 9 filings. The full distribution across all 6 classes is shown in the Nice Class Distribution panel on this page.
Who owns the MARS trademark?
The most recent filings under the MARS mark are registered to Lumafield, Inc.. Trademark ownership can shift through assignments — see the Ownership & Assignment History section on this page for the full chain of title.
Is MARS expanding into new categories?
The current WikiTrademarks Expansion Score for MARS is 31 out of 100, which is low — the brand is focused on defending its existing categories rather than expanding. The score combines NICE class breadth, filing velocity, and the rate of cross-class movement from the brand's filing history.
How can I track new MARS trademark filings?
Click the Watch Brand button at the top of this page to add MARS to your Watchlist. New filings show up on your WikiTrademarks dashboard within 24 to 48 hours of being public, alongside any class expansions, status changes, or assignment events.
More on this portfolio: Compare MARS to another owner · Browse all NICE classes · Most valuable brands
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