DFS holds 3 USPTO trademark filings across 0 NICE classes. The largest concentration is in Class 36 (Insurance & Finance) with 1 filings. The WikiTrademarks Expansion Score is 39/100, low — the brand is focused on defending its existing categories rather than expanding.
USPTO data refreshed June 14, 2026
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Sign in to claimHow is DFS filing trademarks, and where is the portfolio expanding?
Filing Velocity (24 Months)
Filing Activity by NICE Class
Nice Class Distribution
Activity Timeline
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Recent Filings
| Serial No. | Mark | Filing Date | Status | Classes | Owner |
|---|---|---|---|---|---|
| 99707655 | DFS | Mar 17, 2026 | Registered | 036 Insurance & Finance 041 Education & Entertainment 045 Legal & Security Services | Scholarship America, Inc. |
| 87850328 | DFS | Mar 26, 2018 | Pending | 037 Construction & Repair | Delaware Capital Formation, Inc. |
| 87976946 | DFS | Mar 26, 2018 | Abandoned | 007 Machinery 009 Electronics & Software 042 Science & Technology | Delaware Capital Formation, Inc. |
| 87141288 | DFS | Aug 17, 2016 | Pending | 035 Advertising & Business | DFS Group Limited |
Weekly visibility reports showing how ChatGPT mentions DFS, where you rank in the answer, the sentiment of the mention, and which sources ChatGPT cites.
FAQ: DFS trademark portfolio
What trademarks does DFS hold?
DFS holds 3 USPTO trademark filings across 0 NICE classes. The largest concentration is in Class 36 (Insurance & Finance), Class 41 (Education & Entertainment), Class 45 (Legal & Security Services). The most recent filings are registered to Scholarship America, Inc..
How many trademarks does DFS have at the USPTO?
WikiTrademarks tracks 3 USPTO trademark filings attributed to DFS. The brand has been actively filing since August 2016. The count updates daily as new filings are indexed from the USPTO bulk data feed.
In which NICE classes does DFS file most often?
DFS's most active class is NICE Class 36 (Insurance & Finance), with 1 filings. The full distribution across all 0 classes is shown in the Nice Class Distribution panel on this page.
Who owns the DFS trademark?
The most recent filings under the DFS mark are registered to Scholarship America, Inc.. Trademark ownership can shift through assignments — see the Ownership & Assignment History section on this page for the full chain of title.
Is DFS expanding into new categories?
The current WikiTrademarks Expansion Score for DFS is 39 out of 100, which is low — the brand is focused on defending its existing categories rather than expanding. The score combines NICE class breadth, filing velocity, and the rate of cross-class movement from the brand's filing history.
How can I track new DFS trademark filings?
Click the Watch Brand button at the top of this page to add DFS to your Watchlist. New filings show up on your WikiTrademarks dashboard within 24 to 48 hours of being public, alongside any class expansions, status changes, or assignment events.
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