The Crucial Role of Music in Brand Strategy with Mark Mullooly - lbbonline.com
The Crucial Role of Music in Brand Strategy with Mark Mullooly lbbonline.com
Trademark News
Latest trademark & IP news from Google News, USPTO, and industry sources
Pinduoduo advances first-party brand strategy and plans to co-create products with manufacturers - technode.com
Pinduoduo advances first-party brand strategy and plans to co-create products with manufacturers technode.com
Loyola Maryland introduces refreshed brand and “Moved To Be More” campaign - loyola.edu
Loyola Maryland introduces refreshed brand and “Moved To Be More” campaign loyola.edu
Built in an Instant, Built to Last: High-Impact Advertising's 3.3x Multiplier Effect on Brand Equity - Kantar
Built in an Instant, Built to Last: High-Impact Advertising's 3.3x Multiplier Effect on Brand Equity Kantar
Branding
Aug 25, 2026
Port Washington unveils new destination brand - GMToday.com
Port Washington unveils new destination brand GMToday.com
Carl Sagan estate sues AI company over audio clip in ad - Reuters
Carl Sagan estate sues AI company over audio clip in ad Reuters
'We're fighting for our brand, not a party!' Sifuna says over Linda Mwananchi name registration row - Citizen Digital
'We're fighting for our brand, not a party!' Sifuna says over Linda Mwananchi name registration row Citizen Digital
Fantasy Football at 35,000 Feet: How ESPN and United Made a Fantasy Stunt a Reality
United's Starlink Wi-Fi brings fantasy football to the skies with live ESPN broadcast.
The Remodel Group Launches New Website and Updated Brand Identity for Portland-Area Homeowners - Yahoo Finance
The Remodel Group Launches New Website and Updated Brand Identity for Portland-Area Homeowners Yahoo Finance
2 Weeks, 4 Brand Apologies. Will Any of Them Make a Difference?
Experts weigh in on whether Neutrogena, Target, Good Good Golf and Callaway can make good with their customers after apologizing for gaffes last week
Rewatch the Late Dolly Parton’s Iconic Ads Over the Decades
For more than 40 years, Parton lent her personality to everything from Super Bowl spots to local Tennessee infomercials
McNees unveils refreshed brand built around connection - Central Penn Business Journal
McNees unveils refreshed brand built around connection Central Penn Business Journal
Branding
Aug 25, 2026
3 brand-building ideas and their broader strategies - Lifestyle.INQ
3 brand-building ideas and their broader strategies Lifestyle.INQ
EXCLUSIVE: The Trade Desk’s Top Engineering Exec Departs After More Than 12 Years
Aravind Chandrasekharan is the latest exec to exit in a year of leadership turnover at the adtech company
Downtown Tyrone Launches New Brand Identity Following Landmark Night Market Success - TheCitizen.com
Downtown Tyrone Launches New Brand Identity Following Landmark Night Market Success TheCitizen.com
Ad-Supported Streaming Keeps Growing While Broadcast Falls
However, ad-supported TV viewership declined overall from the first quarter.
Fans Have More Friends: Heineken’s Formula for Real-Life Connection
U.S. CMO Alison Payne on how brand leaders can respond to changing consumer behavior without sacrificing positioning.
Branding
Aug 25, 2026
Steven Madden (NASDAQ:SHOO): Is Its Brand Strategy Working? - Kalkine Media
Steven Madden (NASDAQ:SHOO): Is Its Brand Strategy Working? Kalkine Media
Marvel Confirms Retcon in ‘Spider-Man: Brand New Day’ After Theatrical Release - Inside the Magic
Marvel Confirms Retcon in ‘Spider-Man: Brand New Day’ After Theatrical Release Inside the Magic
Port Washington unveils new destination brand - Greater Milwaukee Today
Port Washington unveils new destination brand Greater Milwaukee Today