Latest trademark & IP news from Google News, USPTO, and industry sources
New ads show William Shatner, who held the role in the 2000s, passing the baton as the brand appeals to consumers rethinking vacation plans.
The brewer is offering soccer fans a way to find local volunteer opportunities that align with match days and is supporting the effort with a campaign.
The L’Oréal-owned brand enlisted NBA legend Carmelo Anthony for a “Head Coach” campaign in support of its anti-dandruff products.
The campaign coincides with both brands' 85th anniversaries and America's 250th birthday
TikTok is investing more aggressively in AI ads infrastructure—while entrenching its walled garden effect.
Notepad++ Mac Port Renamed Nextpad++ After Trademark Row MacRumors
White House Appoints Peter Arnell as First U.S. Chief Brand Architect citybiz
Can Russell 1000 Trends Pressure Under Armour Brand Reset? Kalkine Media
Milestones Remembered: TravelBrands celebrates 145 years of travel, unveils new brand image TravelPress
Ruhie Mehra appointed Brand Strategy Director at Leo Burnett PitchOnnet
The new weekday programs debut Monday, June 15.
At its upfront presentation to advertisers, the entertainment behemoth showcased plans to enhance targeting and interactivity across media environments with AI
Distribution deal with Breeze Airways marks a push into travel as a key marketing channel for the Elizabeth Banks-owned canned wine brand
Capital One Sues Impersonation Scammers for Trademark Infringement PYMNTS.com
Grok Can Now Build Your Brand in Seconds — Here's How BASENOR - Tesla Accessories
Nominations for ADWEEK Innovator 50 are now open for 2026. From advancing emerging technologies like AI to delivering breakthrough ideas that drive real business impact, the ADWEEK Innovator 50 spotl...
The ROI question should sit at the center of every CMO’s job. Marketing leaders ask for investment, decide where it goes, and are expected to show that it created value. […]
Goodbye Rufus, hello Alexa for Shopping.
At the upfront, Netflix argues it has finally built the infrastructure to match its advertising ambitions.
Successful AI-driven advertising depends on more than just automation.