Latest trademark & IP news from Google News, USPTO, and industry sources
Amazonia: Adapting a Material Landscape into a Brand Identity Grafis Masa Kini
When Neighborhoods Become Brands: Gentrification, Storytelling and Urban Identity nssmag.com
From reach to ROI, ad leaders from Netflix, Disney, Fox, and more reveal the challenges marketers are facing during upfront season.
ADWEEK spoke to Ben & Jerry's co-founder Ben Cohen about his activism, sticking to his brand mission, and the case for preserving independence.
From a lo-fi video game to darkly funny musicals to meta movie marketing, here are ADWEEK's 2026 Cannes contenders.
Digital divide: The path to modernisation for Africa’s trademark landscape World IP Review
Case: Trademarks/Injunctions (9th Cir.) Bloomberg Law News
Pinnacle Advisory Group unveils new brand identity hotelbusiness.com
IndiFrame Enters Andhra Pradesh with Kurnool Launch; Unveils First Channel Partner Store Under New Brand Identity Roastbrief US
Ferrari Shares Fall as Critics Question Luce EV and Brand Identity Global Banking & Finance Review
A new campaign features actors from “Off Campus,” marking the first time lead talent from a Prime Video show has appeared in a co-branded spot.
On the heels of a splashy Manhattan opening, Primark launches first global campaign with a focus on winning over U.S. consumers.
In the age of AI, Etsy wants to celebrate the moments that make us human.
After an initial launch in New York last year, “Change the Equation” is expanding through a 90-second brand film and partnership with a soccer star.
The sustainable brand revamped its logo and rolled out new colors to packaging.
‘Full Tilt’ arcade operator loses trademark coverage fight businessinsurance.com
Agentic Brand-Building Features Trend Hunter
FOAM: Building Culturally Resonant Brand Experiences Through Sensory Storytelling USA Today
Pinnacle Advisory Group Unveils New Brand Identity, Enhancing its Strategic Role in their Hotel Investment, Hospitality Advisory and Asset Management for the Future Travel And Tour World
While AI can speed up rebrand planning, it shouldn’t be the only source of truth. As AI tools become more capable, it’s tempting to ask them a big question such as “What will our rebrand cost?” or “Ca...