Campaign Trail: Beefeater revisits Jamiroquai video for zero-proof gin
London agency Lucky Generals teamed with Jamiroquai frontman Jay Kay to expand on the award-winning video for “Virtual Insanity.”
Latest trademark & IP news from Google News, USPTO, and industry sources
London agency Lucky Generals teamed with Jamiroquai frontman Jay Kay to expand on the award-winning video for “Virtual Insanity.”
Kim Sizemore is the independent agency’s first head of integrated media
Plus, Dollar General goes deep on DoorDash, and Amazon brings brands into its back-to-school campaign.
Starbucks, Spotify, Heinz, Taco Bell, and more are behind the week’s most notable ads.
What's in a name? For Charlotte businesses, potentially thousands of dollars Axios
Cartwright & Butler to showcase new brand identity in Cannes DFNI
ACC Network unveils ‘This is Our House’ brand positioning, reinforcing its role as the home of ACC fandom ESPN Press Room
A new campaign with Cardi B, already the most-viewed in the brand’s history, is improving performance, Gap Inc. CEO Richard Dickson said.
The company’s landmark $18 billion payout was only one part of a larger agreement that aims to force other apps to implement similar teen restrictions.
Buc-ee’s settles trademark infringement lawsuit against San Antonio-area man San Antonio Express-News
Samsung ordered to pay nearly USD 12 mln in damages to Swatch for trademark infringement Telecompaper
Deep Dive: Brand loyalty needs to be strong for proper client relationships Investment Week
When does an apology stop being a checkbox exercise as opposed to a genuine learning moment?
A roundup of this week's biggest marketing leadership moves
AAON, Inc. Rebrands as The Aaon Group, Highlights Multi-Brand Strategy Kalkine Media
The interruption lasted more than 30 minutes on Monday.
Coca-Cola’s VP of design talks global redesign Brand Innovators
Buc-ee’s says it will prioritize ‘conservative, business-friendly’ states amid pushback over logo lawsuits The Hill
Mexican-Born Beauty Brand Sarelly Raises $3 Million Beauty Packaging
Hankook & Company Group Holds Knowledge Sharing Forum on Brand Strategy 매일경제