SELF holds 6 USPTO trademark filings across 0 NICE classes. The largest concentration is in Class 9 (Electronics & Software) with 3 filings. The WikiTrademarks Expansion Score is 5/100, low — the brand is focused on defending its existing categories rather than expanding.
USPTO data refreshed July 13, 2026
Own this brand? Claim the profile to add your logo, story, and website.
Sign in to claimHow is SELF filing trademarks, and where is the portfolio expanding?
Filing Velocity (24 Months)
Filing Activity by NICE Class
Nice Class Distribution
Activity Timeline
No activity recorded yet.
Recent Filings
| Serial No. | Mark | Filing Date | Status | Classes | Owner |
|---|---|---|---|---|---|
| 99056994 | SELF | Feb 26, 2025 | Registered | 032 Beer & Soft Drinks 033 Wines & Spirits | SELF Beverage Company LLC |
| 98863740 | SELF | Nov 20, 2024 | Pending | 009 Electronics & Software 042 Science & Technology | Self ID, Inc. |
| 98766729 | SELF | Sep 24, 2024 | Pending | 009 Electronics & Software | Self ID, Inc. |
| 88792610 | SELF | Feb 11, 2020 | Pending | 006 Metal Goods | Pacific States Manufacturing, Inc. |
| 86921413 | SELF | Feb 26, 2016 | Pending | 028 Games & Toys | Advance Magazine Publishers Inc. |
| 78193666 | SELF | Dec 12, 2002 | Abandoned | 009 Electronics & Software | Ningbo Self Electronics Co., Ltd. |
Weekly visibility reports showing how ChatGPT mentions SELF, where you rank in the answer, the sentiment of the mention, and which sources ChatGPT cites.
FAQ: SELF trademark portfolio
What trademarks does SELF hold?
SELF holds 6 USPTO trademark filings across 0 NICE classes. The largest concentration is in Class 9 (Electronics & Software), Class 32 (Beer & Soft Drinks), Class 33 (Wines & Spirits). The most recent filings are registered to SELF Beverage Company LLC.
How many trademarks does SELF have at the USPTO?
WikiTrademarks tracks 6 USPTO trademark filings attributed to SELF. The brand has been actively filing since December 2002. The count updates daily as new filings are indexed from the USPTO bulk data feed.
In which NICE classes does SELF file most often?
SELF's most active class is NICE Class 9 (Electronics & Software), with 3 filings. The full distribution across all 0 classes is shown in the Nice Class Distribution panel on this page.
Who owns the SELF trademark?
The most recent filings under the SELF mark are registered to SELF Beverage Company LLC. Trademark ownership can shift through assignments — see the Ownership & Assignment History section on this page for the full chain of title.
Is SELF expanding into new categories?
The current WikiTrademarks Expansion Score for SELF is 5 out of 100, which is low — the brand is focused on defending its existing categories rather than expanding. The score combines NICE class breadth, filing velocity, and the rate of cross-class movement from the brand's filing history.
How can I track new SELF trademark filings?
Click the Watch Brand button at the top of this page to add SELF to your Watchlist. New filings show up on your WikiTrademarks dashboard within 24 to 48 hours of being public, alongside any class expansions, status changes, or assignment events.
More on this portfolio: Compare SELF to another owner · Browse all NICE classes · Most valuable brands
Community notes
0 notesShare what you know about SELF and help the next person researching it.