PLUS

11 total filings · 1 classes · Active since Dec 1994

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PLUS holds 11 USPTO trademark filings across 1 NICE class. The largest concentration is in Class 35 (Advertising & Business) with 4 filings. The WikiTrademarks Expansion Score is 21/100, low — the brand is focused on defending its existing categories rather than expanding.

USPTO data refreshed September 1, 2026

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How is PLUS filing trademarks, and where is the portfolio expanding?

Filing Velocity (24 Months)

Oct 2024 Sep 2026

Filing Activity by NICE Class

Activity Timeline

No activity recorded yet.

PLUS in the News

[Branding] Coca-Cola Refreshes Visual Identity Across 200-Plus Markets - Branding in Asia

Coca-Cola Refreshes Visual Identity Across 200-Plus Markets  Branding in Asia

Jul 21, 2026 Source ↗
[Marketing] Ashley Graham Is Loyal to JCPenney, Even at the Cost of a Little Glam

At ADWEEK House, Graham and CMO Marisa Thalberg explored how plus sizing is central to authenticity.

Jun 23, 2026 Source ↗

Recent Filings

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FAQ: PLUS trademark portfolio

What trademarks does PLUS hold?

PLUS holds 11 USPTO trademark filings across 1 NICE class. The largest concentration is in Class 35 (Advertising & Business), Class 9 (Electronics & Software), Class 42 (Science & Technology). The most recent filings are registered to Crisafi Holdings LLC.

How many trademarks does PLUS have at the USPTO?

WikiTrademarks tracks 11 USPTO trademark filings attributed to PLUS. The brand has been actively filing since December 1994. The count updates daily as new filings are indexed from the USPTO bulk data feed.

In which NICE classes does PLUS file most often?

PLUS's most active class is NICE Class 35 (Advertising & Business), with 4 filings. The full distribution across all 1 classes is shown in the Nice Class Distribution panel on this page.

Who owns the PLUS trademark?

The most recent filings under the PLUS mark are registered to Crisafi Holdings LLC. Trademark ownership can shift through assignments — see the Ownership & Assignment History section on this page for the full chain of title.

Is PLUS expanding into new categories?

The current WikiTrademarks Expansion Score for PLUS is 21 out of 100, which is low — the brand is focused on defending its existing categories rather than expanding. The score combines NICE class breadth, filing velocity, and the rate of cross-class movement from the brand's filing history.

How can I track new PLUS trademark filings?

Click the Watch Brand button at the top of this page to add PLUS to your Watchlist. New filings show up on your WikiTrademarks dashboard within 24 to 48 hours of being public, alongside any class expansions, status changes, or assignment events.

More on this portfolio: Compare PLUS to another owner · Browse all NICE classes · Most valuable brands

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