LULA holds 7 USPTO trademark filings across 0 NICE classes. The largest concentration is in Class 35 (Advertising & Business) with 2 filings. The WikiTrademarks Expansion Score is 32/100, low — the brand is focused on defending its existing categories rather than expanding.
USPTO data refreshed July 28, 2026
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Sign in to claimHow is LULA filing trademarks, and where is the portfolio expanding?
Filing Velocity (24 Months)
Filing Activity by NICE Class
Nice Class Distribution
Activity Timeline
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Recent Filings
| Serial No. | Mark | Filing Date | Status | Classes | Owner |
|---|---|---|---|---|---|
| 99850309 | LULA | May 28, 2026 | Registered | 005 Pharmaceuticals | Max Shaw |
| 98668327 | LULA | Jul 26, 2024 | Pending | 029 Processed Foods | LULA LULA, INC. |
| 98454017 | LULA | Mar 18, 2024 | Pending | 009 Electronics & Software 035 Advertising & Business 042 Science & Technology | Lula Smarter Property Maintenance, Inc. |
| 98075798 | LULA | Jul 07, 2023 | Registered | 035 Advertising & Business | Sherry Lu Ross |
| 97040164 | LULA | Sep 22, 2021 | Registered | 021 Housewares | Natalie Boyatt |
| 87442062 | LULA | May 09, 2017 | Pending | 009 Electronics & Software 042 Science & Technology | LULA SMARTER PROPERTY MAINTENANCE, INC. |
| 86665304 | LULA | Jun 17, 2015 | Pending | 033 Wines & Spirits | Lula Holdings, LLC |
Weekly visibility reports showing how ChatGPT mentions LULA, where you rank in the answer, the sentiment of the mention, and which sources ChatGPT cites.
FAQ: LULA trademark portfolio
What trademarks does LULA hold?
LULA holds 7 USPTO trademark filings across 0 NICE classes. The largest concentration is in Class 35 (Advertising & Business), Class 9 (Electronics & Software), Class 42 (Science & Technology). The most recent filings are registered to Max Shaw.
How many trademarks does LULA have at the USPTO?
WikiTrademarks tracks 7 USPTO trademark filings attributed to LULA. The brand has been actively filing since June 2015. The count updates daily as new filings are indexed from the USPTO bulk data feed.
In which NICE classes does LULA file most often?
LULA's most active class is NICE Class 35 (Advertising & Business), with 2 filings. The full distribution across all 0 classes is shown in the Nice Class Distribution panel on this page.
Who owns the LULA trademark?
The most recent filings under the LULA mark are registered to Max Shaw. Trademark ownership can shift through assignments — see the Ownership & Assignment History section on this page for the full chain of title.
Is LULA expanding into new categories?
The current WikiTrademarks Expansion Score for LULA is 32 out of 100, which is low — the brand is focused on defending its existing categories rather than expanding. The score combines NICE class breadth, filing velocity, and the rate of cross-class movement from the brand's filing history.
How can I track new LULA trademark filings?
Click the Watch Brand button at the top of this page to add LULA to your Watchlist. New filings show up on your WikiTrademarks dashboard within 24 to 48 hours of being public, alongside any class expansions, status changes, or assignment events.
More on this portfolio: Compare LULA to another owner · Browse all NICE classes · Most valuable brands
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