IT'S THAT SIMPLE holds 3 USPTO trademark filings across 2 NICE classes. The largest concentration is in Class 36 (Insurance & Finance) with 1 filings. The WikiTrademarks Expansion Score is 10/100, low — the brand is focused on defending its existing categories rather than expanding.
USPTO data refreshed July 29, 2026
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Sign in to claimHow is IT'S THAT SIMPLE filing trademarks, and where is the portfolio expanding?
Filing Velocity (24 Months)
Filing Activity by NICE Class
Nice Class Distribution
Activity Timeline
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Recent Filings
| Serial No. | Mark | Filing Date | Status | Classes | Owner |
|---|---|---|---|---|---|
| 99470758 | IT'S THAT SIMPLE | Oct 30, 2025 | Registered | 036 Insurance & Finance | US Retirement Partners, Inc. |
| 99470765 | IT'S THAT SIMPLE | Oct 30, 2025 | Pending | 045 Legal & Security Services | US Retirement Partners, Inc. |
| 99048677 | IT'S THAT SIMPLE | Feb 20, 2025 | Pending | 005 Pharmaceuticals | It's Skinny, Inc. |
Weekly visibility reports showing how ChatGPT mentions IT'S THAT SIMPLE, where you rank in the answer, the sentiment of the mention, and which sources ChatGPT cites.
FAQ: IT'S THAT SIMPLE trademark portfolio
What trademarks does IT'S THAT SIMPLE hold?
IT'S THAT SIMPLE holds 3 USPTO trademark filings across 2 NICE classes. The largest concentration is in Class 36 (Insurance & Finance), Class 45 (Legal & Security Services), Class 5 (Pharmaceuticals). The most recent filings are registered to US Retirement Partners, Inc..
How many trademarks does IT'S THAT SIMPLE have at the USPTO?
WikiTrademarks tracks 3 USPTO trademark filings attributed to IT'S THAT SIMPLE. The brand has been actively filing since February 2025. The count updates daily as new filings are indexed from the USPTO bulk data feed.
In which NICE classes does IT'S THAT SIMPLE file most often?
IT'S THAT SIMPLE's most active class is NICE Class 36 (Insurance & Finance), with 1 filings. The full distribution across all 2 classes is shown in the Nice Class Distribution panel on this page.
Who owns the IT'S THAT SIMPLE trademark?
The most recent filings under the IT'S THAT SIMPLE mark are registered to US Retirement Partners, Inc.. Trademark ownership can shift through assignments — see the Ownership & Assignment History section on this page for the full chain of title.
Is IT'S THAT SIMPLE expanding into new categories?
The current WikiTrademarks Expansion Score for IT'S THAT SIMPLE is 10 out of 100, which is low — the brand is focused on defending its existing categories rather than expanding. The score combines NICE class breadth, filing velocity, and the rate of cross-class movement from the brand's filing history.
How can I track new IT'S THAT SIMPLE trademark filings?
Click the Watch Brand button at the top of this page to add IT'S THAT SIMPLE to your Watchlist. New filings show up on your WikiTrademarks dashboard within 24 to 48 hours of being public, alongside any class expansions, status changes, or assignment events.
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