CHIEF holds 6 USPTO trademark filings across 1 NICE class. The largest concentration is in Class 28 (Games & Toys) with 2 filings. The WikiTrademarks Expansion Score is 32/100, low — the brand is focused on defending its existing categories rather than expanding.
USPTO data refreshed September 1, 2026
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Filing Velocity (24 Months)
Filing Activity by NICE Class
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CHIEF in the News
Tariq Hassan will succeed Lindsay Radkoski, U.S. CMO since 2023, as the chain continues to execute a turnaround plan.
Marisa Thalberg, chief customer and marketing officer at Catalyst Brands, details a Retail Rejuvenation Retreat that looks to change shopping habits.
Tracy Dick is now in the chief marketer role, following the company’s corporate name change earlier this summer.
The marketing executive aims to capitalize on the growing demand for live programming.
FIFA chief business officer Romy Gai spoke with ADWEEK about how FIFA plans to build on this year’s momentum heading into Brazil and 2030.
Recent Filings
| Serial No. | Mark | Filing Date | Status | Classes | Owner |
|---|---|---|---|---|---|
| 99745208 | CHIEF | Apr 04, 2026 | Registered | 042 Science & Technology | BridgeTech Media, LLC. |
| 99738152 | CHIEF | Apr 01, 2026 | Registered | 010 Medical Devices | Radians, Inc. |
| 99458389 | CHIEF | Oct 23, 2025 | Registered | 028 Games & Toys | Aristocrat Technologies Australia Pty Ltd. |
| 98712306 | CHIEF | Aug 22, 2024 | Abandoned | 007 Machinery | Bailey International, LLC |
| 97791650 | CHIEF | Feb 13, 2023 | Registered | 028 Games & Toys | RLC Innovations LLC |
| 78919751 | CHIEF | Jun 29, 2006 | Abandoned | 006 Metal Goods 012 Vehicles 020 Furniture 037 Construction & Repair 040 Material Treatment | Chief Industries, Inc. |
Weekly visibility reports showing how ChatGPT mentions CHIEF, where you rank in the answer, the sentiment of the mention, and which sources ChatGPT cites.
FAQ: CHIEF trademark portfolio
What trademarks does CHIEF hold?
CHIEF holds 6 USPTO trademark filings across 1 NICE class. The largest concentration is in Class 28 (Games & Toys), Class 10 (Medical Devices), Class 42 (Science & Technology). The most recent filings are registered to BridgeTech Media, LLC..
How many trademarks does CHIEF have at the USPTO?
WikiTrademarks tracks 6 USPTO trademark filings attributed to CHIEF. The brand has been actively filing since June 2006. The count updates daily as new filings are indexed from the USPTO bulk data feed.
In which NICE classes does CHIEF file most often?
CHIEF's most active class is NICE Class 28 (Games & Toys), with 2 filings. The full distribution across all 1 classes is shown in the Nice Class Distribution panel on this page.
Who owns the CHIEF trademark?
The most recent filings under the CHIEF mark are registered to BridgeTech Media, LLC.. Trademark ownership can shift through assignments — see the Ownership & Assignment History section on this page for the full chain of title.
Is CHIEF expanding into new categories?
The current WikiTrademarks Expansion Score for CHIEF is 32 out of 100, which is low — the brand is focused on defending its existing categories rather than expanding. The score combines NICE class breadth, filing velocity, and the rate of cross-class movement from the brand's filing history.
How can I track new CHIEF trademark filings?
Click the Watch Brand button at the top of this page to add CHIEF to your Watchlist. New filings show up on your WikiTrademarks dashboard within 24 to 48 hours of being public, alongside any class expansions, status changes, or assignment events.
More on this portfolio: Compare CHIEF to another owner · Browse all NICE classes · Most valuable brands
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