Latest trademark & IP news from Google News, USPTO, and industry sources
The soda giant maintains “Soccer Deserves Pepsi” in a campaign that features soccer stars including David Beckham and Memo Ochoa.
Jägermeister Orange Expands the Brand’s Ritual Through Citrus and Social Energy stupidDOPE
Dogs Trust launches brand refresh to unite all dog lovers Marketing Communication News
Palace Skateboards Shanghai Store Extends the Brand’s Architectural Evolution stupidDOPE
La Sportiva Unveils Its New Logo: An Evolution Leading the Brand Towards Its 100th Anniversary Endurance Sportswire
FinancialContent - Digital Brands Group Advances Enterprise AI Strategy Through Collaboration with Globally Recognized Outdoor Apparel Brand FinancialContent
When Saving the Planet Meets Intellectual Property: Why Patagonia Is Suing Queer Climate Activist Pattie Gonia SnowBrains
As AI agents flood the web, a fast-growing maze of protocols—from MCP and A2A to AdCP, UCP, and TAP—is emerging to power how bots buy ads, make payments, and transact online.
To promote Derek Booker's new sneaker, Nike, McDonald’s, and Wieden+Kennedy turned Booker’s longtime habit of hiding signed, unreleased sneakers in public into a scavenger hunt.
Our editors and reporters sifted through the expanded list to pick out the gatherings, events, and meetups to add to your calendar.
Jeans featuring musical chords printed with beer-infused ink promote the release of “Connie Lou,” a song that mentions both brands.
Curt Garner, chief strategy and technology officer at the chain, explains how a “Summer of Extras” effort builds on and gamifies its rewards program.
Fox ESS Announces Its Rebrand Ahead of SNEC Exhibition, Unveiling A New Brand Journey The Manila Times
The Swedish Club unveils refreshed brand identity — SMI DIGITAL shipmanagementinternational.com
rbl rebrands the Engineering Council for a modern era Design Week
UnLtd launches refreshed brand platform and website via Cocogun Campaign Brief
HUB unifies digital insurance brand across North America with Canadian rebrand Insurance Business
SunSpun Debuts Bold New Blueberry Brand Rooted in Four Generations of Farming Expertise; Madeline Rentz-Tucker, Molly Briseño, and Matt Tucker Comment AndNowUKnow
La Sportiva Unveils Its New Logo: An Evolution Leading the Brand Towards Its 100th Anniversary Outdoor Sportswire
UnLtd unveils new brand identity created by Cocogun Mediaweek