Latest trademark & IP news from Google News, USPTO, and industry sources
Katy Perry: Australian designer Katie Perry wins High Court appeal vs pop star BBC
HairClub Unveils New Brand Identity and Advertising Under New CMO Yahoo Finance
Personality Meets the Public Market: Bill Ackman’s “Brand Equity” Pershing Square USA: HedgeCo.Net
The company recently announced the creation of an in-house agency that is intended to “drive brand growth with speed, consistency and sophistication.”
The brand’s media budget is getting a double digit increase, with TV ads scheduled to air during the 2026 MLB and college football seasons.
Along with ads spotlighting partnerships with the NCAA and U.S. Soccer Federation, the chain is launching a limited podcast tied to March Madness.
While creators deliver impact across the funnel, most campaigns are still evaluated using outdated proxies, writes the IAB’s Zoe Soon.
Lindauer Unveils Updated Brand Identity Hunt Scanlon Media
Lindauer Unveils Updated Brand Identity huntscanlon.com
HairClub Unveils New Brand Identity and Advertising Under New CMO finance.yahoo.com
Lizzie Borden House wants cafe to pay $239K for trademark violation Fall River Herald News
Inspira Updates Brand Identity 03/10/2026 MediaPost
Rabbi Russell Rabichev to Share Expertise on Business and Brand Strategy at A Toast to Hollywood 2026 ACCESS Newswire
Brand Equity Is Built Through Experience, Not Just Advertising BW Marketing World
Publicis shop MSL spearheaded the socially driven effort to refresh the brand’s mascot and introduce new product innovations.
Created with agency Wieden+Kennedy, “The End of Adolescents” is already running across major TV networks and digital platforms.
The Western wear brand is following up a Super Bowl play with a 14-minute short by filmmaker Jeff Nichols that features actor Michael Shannon.
Nordic unveils bold new brand identity: Singularly healthcare, infinitely insightful Yahoo Finance
Online Brand Protection Strategies and Enforcement Tools Lewis Silkin LLP
ESPN never had one official brand identity—until now Marketing Brew