WHO'S BEHIND THE MAKEUP holds 1 USPTO trademark filings across 0 NICE classes. The largest concentration is in Class 45 (Legal & Security Services) with 1 filings. The WikiTrademarks Expansion Score is 1/100, low — the brand is focused on defending its existing categories rather than expanding.
USPTO data refreshed October 11, 2026
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Filing Velocity (24 Months)
Nice Class Distribution
Activity Timeline
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Recent Filings
| Serial No. | Mark | Filing Date | Status | Classes | Owner |
|---|---|---|---|---|---|
| 86536150 | WHO'S BEHIND THE MAKEUP | Feb 16, 2015 | Pending | 045 Legal & Security Services | Adams, Lindsey R. |
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FAQ: WHO'S BEHIND THE MAKEUP trademark portfolio
What trademarks does WHO'S BEHIND THE MAKEUP hold?
WHO'S BEHIND THE MAKEUP holds 1 USPTO trademark filings across 0 NICE classes. The largest concentration is in Class 45 (Legal & Security Services). The most recent filings are registered to Adams, Lindsey R..
How many trademarks does WHO'S BEHIND THE MAKEUP have at the USPTO?
WikiTrademarks tracks 1 USPTO trademark filings attributed to WHO'S BEHIND THE MAKEUP. The brand has been actively filing since February 2015. The count updates daily as new filings are indexed from the USPTO bulk data feed.
In which NICE classes does WHO'S BEHIND THE MAKEUP file most often?
WHO'S BEHIND THE MAKEUP's most active class is NICE Class 45 (Legal & Security Services), with 1 filings. The full distribution across all 0 classes is shown in the Nice Class Distribution panel on this page.
Who owns the WHO'S BEHIND THE MAKEUP trademark?
The most recent filings under the WHO'S BEHIND THE MAKEUP mark are registered to Adams, Lindsey R.. Trademark ownership can shift through assignments — see the Ownership & Assignment History section on this page for the full chain of title.
Is WHO'S BEHIND THE MAKEUP expanding into new categories?
The current WikiTrademarks Expansion Score for WHO'S BEHIND THE MAKEUP is 1 out of 100, which is low — the brand is focused on defending its existing categories rather than expanding. The score combines NICE class breadth, filing velocity, and the rate of cross-class movement from the brand's filing history.
How can I track new WHO'S BEHIND THE MAKEUP trademark filings?
Click the Watch Brand button at the top of this page to add WHO'S BEHIND THE MAKEUP to your Watchlist. New filings show up on your WikiTrademarks dashboard within 24 to 48 hours of being public, alongside any class expansions, status changes, or assignment events.
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