WHAT REALLY MATTERS holds 1 USPTO trademark filings across 0 NICE classes. The largest concentration is in Class 35 (Advertising & Business) with 1 filings. The WikiTrademarks Expansion Score is 3/100, low — the brand is focused on defending its existing categories rather than expanding.
USPTO data refreshed July 9, 2026
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Filing Velocity (24 Months)
Nice Class Distribution
Activity Timeline
No activity recorded yet.
Recent Filings
| Serial No. | Mark | Filing Date | Status | Classes | Owner |
|---|---|---|---|---|---|
| 97665608 | WHAT REALLY MATTERS | Nov 07, 2022 | Pending | 035 Advertising & Business 041 Education & Entertainment | Bridgestone Americas, Inc. |
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FAQ: WHAT REALLY MATTERS trademark portfolio
What trademarks does WHAT REALLY MATTERS hold?
WHAT REALLY MATTERS holds 1 USPTO trademark filings across 0 NICE classes. The largest concentration is in Class 35 (Advertising & Business), Class 41 (Education & Entertainment). The most recent filings are registered to Bridgestone Americas, Inc..
How many trademarks does WHAT REALLY MATTERS have at the USPTO?
WikiTrademarks tracks 1 USPTO trademark filings attributed to WHAT REALLY MATTERS. The brand has been actively filing since November 2022. The count updates daily as new filings are indexed from the USPTO bulk data feed.
In which NICE classes does WHAT REALLY MATTERS file most often?
WHAT REALLY MATTERS's most active class is NICE Class 35 (Advertising & Business), with 1 filings. The full distribution across all 0 classes is shown in the Nice Class Distribution panel on this page.
Who owns the WHAT REALLY MATTERS trademark?
The most recent filings under the WHAT REALLY MATTERS mark are registered to Bridgestone Americas, Inc.. Trademark ownership can shift through assignments — see the Ownership & Assignment History section on this page for the full chain of title.
Is WHAT REALLY MATTERS expanding into new categories?
The current WikiTrademarks Expansion Score for WHAT REALLY MATTERS is 3 out of 100, which is low — the brand is focused on defending its existing categories rather than expanding. The score combines NICE class breadth, filing velocity, and the rate of cross-class movement from the brand's filing history.
How can I track new WHAT REALLY MATTERS trademark filings?
Click the Watch Brand button at the top of this page to add WHAT REALLY MATTERS to your Watchlist. New filings show up on your WikiTrademarks dashboard within 24 to 48 hours of being public, alongside any class expansions, status changes, or assignment events.
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