WHAT? holds 2 USPTO trademark filings across 0 NICE classes. The largest concentration is in Class 9 (Electronics & Software) with 1 filings. The WikiTrademarks Expansion Score is 40/100, moderate — the brand is steadily adding adjacent classes.
USPTO data refreshed June 27, 2026
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Filing Velocity (24 Months)
Filing Activity by NICE Class
Nice Class Distribution
Activity Timeline
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Recent Filings
| Serial No. | Mark | Filing Date | Status | Classes | Owner |
|---|---|---|---|---|---|
| 99753487 | WHAT? | Apr 09, 2026 | Registered | 025 Clothing & Footwear | Sevyn Zees LLC |
| 99634374 | WHAT? | Feb 04, 2026 | Registered | 009 Electronics & Software 038 Telecommunications | Robert Bradford Barton |
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FAQ: WHAT? trademark portfolio
What trademarks does WHAT? hold?
WHAT? holds 2 USPTO trademark filings across 0 NICE classes. The largest concentration is in Class 9 (Electronics & Software), Class 38 (Telecommunications), Class 25 (Clothing & Footwear). The most recent filings are registered to Sevyn Zees LLC.
How many trademarks does WHAT? have at the USPTO?
WikiTrademarks tracks 2 USPTO trademark filings attributed to WHAT?. The brand has been actively filing since February 2026. The count updates daily as new filings are indexed from the USPTO bulk data feed.
In which NICE classes does WHAT? file most often?
WHAT?'s most active class is NICE Class 9 (Electronics & Software), with 1 filings. The full distribution across all 0 classes is shown in the Nice Class Distribution panel on this page.
Who owns the WHAT? trademark?
The most recent filings under the WHAT? mark are registered to Sevyn Zees LLC. Trademark ownership can shift through assignments — see the Ownership & Assignment History section on this page for the full chain of title.
Is WHAT? expanding into new categories?
The current WikiTrademarks Expansion Score for WHAT? is 40 out of 100, which is moderate — the brand is steadily adding adjacent classes. The score combines NICE class breadth, filing velocity, and the rate of cross-class movement from the brand's filing history.
How can I track new WHAT? trademark filings?
Click the Watch Brand button at the top of this page to add WHAT? to your Watchlist. New filings show up on your WikiTrademarks dashboard within 24 to 48 hours of being public, alongside any class expansions, status changes, or assignment events.
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