VIVID BRIGHTS holds 1 USPTO trademark filings across 0 NICE classes. The largest concentration is in Class 3 (Cosmetics & Cleaning) with 1 filings. The WikiTrademarks Expansion Score is 0/100, low — the brand is focused on defending its existing categories rather than expanding.
USPTO data refreshed July 12, 2026
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Sign in to claimHow is VIVID BRIGHTS filing trademarks, and where is the portfolio expanding?
Filing Velocity (24 Months)
Nice Class Distribution
Activity Timeline
No activity recorded yet.
Ownership & Assignment History
1 record| Date | From | To |
|---|---|---|
| Jan 5, 2017 |
NYX, LOS ANGELES INC.
|
L'OREAL USA CREATIVE, INC.
NEW YORK, NEW YORK
|
Recent Filings
| Serial No. | Mark | Filing Date | Status | Classes | Owner |
|---|---|---|---|---|---|
| 87051429 | VIVID BRIGHTS | May 26, 2016 | Abandoned | 003 Cosmetics & Cleaning | L'OREAL USA S/D, INC. |
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FAQ: VIVID BRIGHTS trademark portfolio
What trademarks does VIVID BRIGHTS hold?
VIVID BRIGHTS holds 1 USPTO trademark filings across 0 NICE classes. The largest concentration is in Class 3 (Cosmetics & Cleaning). The most recent filings are registered to L'OREAL USA S/D, INC..
How many trademarks does VIVID BRIGHTS have at the USPTO?
WikiTrademarks tracks 1 USPTO trademark filings attributed to VIVID BRIGHTS. The brand has been actively filing since May 2016. The count updates daily as new filings are indexed from the USPTO bulk data feed.
In which NICE classes does VIVID BRIGHTS file most often?
VIVID BRIGHTS's most active class is NICE Class 3 (Cosmetics & Cleaning), with 1 filings. The full distribution across all 0 classes is shown in the Nice Class Distribution panel on this page.
Who owns the VIVID BRIGHTS trademark?
The most recent filings under the VIVID BRIGHTS mark are registered to L'OREAL USA S/D, INC.. Trademark ownership can shift through assignments — see the Ownership & Assignment History section on this page for the full chain of title.
Is VIVID BRIGHTS expanding into new categories?
The current WikiTrademarks Expansion Score for VIVID BRIGHTS is 0 out of 100, which is low — the brand is focused on defending its existing categories rather than expanding. The score combines NICE class breadth, filing velocity, and the rate of cross-class movement from the brand's filing history.
How can I track new VIVID BRIGHTS trademark filings?
Click the Watch Brand button at the top of this page to add VIVID BRIGHTS to your Watchlist. New filings show up on your WikiTrademarks dashboard within 24 to 48 hours of being public, alongside any class expansions, status changes, or assignment events.
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