THERE'S A FLAVOR BEHIND EVERY SMILE holds 1 USPTO trademark filings across 0 NICE classes. The largest concentration is in Class 29 (Processed Foods) with 1 filings. The WikiTrademarks Expansion Score is 3/100, low — the brand is focused on defending its existing categories rather than expanding.
USPTO data refreshed July 10, 2026
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Filing Velocity (24 Months)
Nice Class Distribution
Activity Timeline
No activity recorded yet.
Recent Filings
| Serial No. | Mark | Filing Date | Status | Classes | Owner |
|---|---|---|---|---|---|
| 98199157 | THERE'S A FLAVOR BEHIND EVERY SMILE | Sep 27, 2023 | Registered | 029 Processed Foods 030 Staple Foods & Beverages | Frito-Lay North America, Inc. |
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FAQ: THERE'S A FLAVOR BEHIND EVERY SMILE trademark portfolio
What trademarks does THERE'S A FLAVOR BEHIND EVERY SMILE hold?
THERE'S A FLAVOR BEHIND EVERY SMILE holds 1 USPTO trademark filings across 0 NICE classes. The largest concentration is in Class 29 (Processed Foods), Class 30 (Staple Foods & Beverages). The most recent filings are registered to Frito-Lay North America, Inc..
How many trademarks does THERE'S A FLAVOR BEHIND EVERY SMILE have at the USPTO?
WikiTrademarks tracks 1 USPTO trademark filings attributed to THERE'S A FLAVOR BEHIND EVERY SMILE. The brand has been actively filing since September 2023. The count updates daily as new filings are indexed from the USPTO bulk data feed.
In which NICE classes does THERE'S A FLAVOR BEHIND EVERY SMILE file most often?
THERE'S A FLAVOR BEHIND EVERY SMILE's most active class is NICE Class 29 (Processed Foods), with 1 filings. The full distribution across all 0 classes is shown in the Nice Class Distribution panel on this page.
Who owns the THERE'S A FLAVOR BEHIND EVERY SMILE trademark?
The most recent filings under the THERE'S A FLAVOR BEHIND EVERY SMILE mark are registered to Frito-Lay North America, Inc.. Trademark ownership can shift through assignments — see the Ownership & Assignment History section on this page for the full chain of title.
Is THERE'S A FLAVOR BEHIND EVERY SMILE expanding into new categories?
The current WikiTrademarks Expansion Score for THERE'S A FLAVOR BEHIND EVERY SMILE is 3 out of 100, which is low — the brand is focused on defending its existing categories rather than expanding. The score combines NICE class breadth, filing velocity, and the rate of cross-class movement from the brand's filing history.
How can I track new THERE'S A FLAVOR BEHIND EVERY SMILE trademark filings?
Click the Watch Brand button at the top of this page to add THERE'S A FLAVOR BEHIND EVERY SMILE to your Watchlist. New filings show up on your WikiTrademarks dashboard within 24 to 48 hours of being public, alongside any class expansions, status changes, or assignment events.
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