THE WHEEL holds 3 USPTO trademark filings across 0 NICE classes. The largest concentration is in Class 16 (Paper & Printed Goods) with 1 filings. The WikiTrademarks Expansion Score is 0/100, low — the brand is focused on defending its existing categories rather than expanding.
USPTO data refreshed July 1, 2026
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Sign in to claimHow is THE WHEEL filing trademarks, and where is the portfolio expanding?
Filing Velocity (24 Months)
Filing Activity by NICE Class
Nice Class Distribution
Activity Timeline
No activity recorded yet.
Ownership & Assignment History
1 record| Date | From | To |
|---|---|---|
| Sep 7, 2016 |
GATEKEEPER SYSTEMS, INC.
|
FIRST MERCHANTS BANK
INDIANAPOLIS, INDIANA
|
Recent Filings
| Serial No. | Mark | Filing Date | Status | Classes | Owner |
|---|---|---|---|---|---|
| 98682365 | THE WHEEL | Aug 05, 2024 | Pending | 021 Housewares | Culinart Productions LLC |
| 74676245 | THE WHEEL | May 15, 1995 | Abandoned | 012 Vehicles | GATEKEEPER SYSTEMS, INC. |
| 74591745 | THE WHEEL | Oct 28, 1994 | Pending | 016 Paper & Printed Goods | SPORTS CAR CLUB OF AMERICA, SAN FRANCISCO REGION |
Weekly visibility reports showing how ChatGPT mentions THE WHEEL, where you rank in the answer, the sentiment of the mention, and which sources ChatGPT cites.
FAQ: THE WHEEL trademark portfolio
What trademarks does THE WHEEL hold?
THE WHEEL holds 3 USPTO trademark filings across 0 NICE classes. The largest concentration is in Class 16 (Paper & Printed Goods), Class 21 (Housewares), Class 12 (Vehicles). The most recent filings are registered to Culinart Productions LLC.
How many trademarks does THE WHEEL have at the USPTO?
WikiTrademarks tracks 3 USPTO trademark filings attributed to THE WHEEL. The brand has been actively filing since October 1994. The count updates daily as new filings are indexed from the USPTO bulk data feed.
In which NICE classes does THE WHEEL file most often?
THE WHEEL's most active class is NICE Class 16 (Paper & Printed Goods), with 1 filings. The full distribution across all 0 classes is shown in the Nice Class Distribution panel on this page.
Who owns the THE WHEEL trademark?
The most recent filings under the THE WHEEL mark are registered to Culinart Productions LLC. Trademark ownership can shift through assignments — see the Ownership & Assignment History section on this page for the full chain of title.
Is THE WHEEL expanding into new categories?
The current WikiTrademarks Expansion Score for THE WHEEL is 0 out of 100, which is low — the brand is focused on defending its existing categories rather than expanding. The score combines NICE class breadth, filing velocity, and the rate of cross-class movement from the brand's filing history.
How can I track new THE WHEEL trademark filings?
Click the Watch Brand button at the top of this page to add THE WHEEL to your Watchlist. New filings show up on your WikiTrademarks dashboard within 24 to 48 hours of being public, alongside any class expansions, status changes, or assignment events.
More on this portfolio: Compare THE WHEEL to another owner · Browse all NICE classes · Most valuable brands
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