THE NEW YORKER holds 20 USPTO trademark filings across 1 NICE class. The largest concentration is in Class 16 (Paper & Printed Goods) with 6 filings. The WikiTrademarks Expansion Score is 3/100, low — the brand is focused on defending its existing categories rather than expanding.
USPTO data refreshed July 13, 2026
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Filing Velocity (24 Months)
Nice Class Distribution
Activity Timeline
No activity recorded yet.
Ownership & Assignment History
4 records| Date | From | To |
|---|---|---|
| Sep 19, 2016 |
HERR HOLDINGS, INC.
|
HERR FOODS INC.
NOTTINGHAM, PENNSYLVANIA
|
| Aug 19, 2015 |
HERR FOODS INCORPORATED
|
FULTON BANK, N.A.
LANCASTER, PENNSYLVANIA
|
| Aug 17, 2015 |
HERR HOLDINGS, INC.
|
BANK OF AMERICA, N.A.
NEW YORK, NEW YORK
|
| Jul 18, 2014 |
HERR HOLDINGS INC.
|
FULTON BANK, N.A.
LANCASTER, PENNSYLVANIA
|
Recent Filings
Weekly visibility reports showing how ChatGPT mentions THE NEW YORKER, where you rank in the answer, the sentiment of the mention, and which sources ChatGPT cites.
FAQ: THE NEW YORKER trademark portfolio
What trademarks does THE NEW YORKER hold?
THE NEW YORKER holds 20 USPTO trademark filings across 1 NICE class. The largest concentration is in Class 16 (Paper & Printed Goods), Class 25 (Clothing & Footwear), Class 21 (Housewares). The most recent filings are registered to ADVANCE MAGAZINE PUBLISHERS INC..
How many trademarks does THE NEW YORKER have at the USPTO?
WikiTrademarks tracks 20 USPTO trademark filings attributed to THE NEW YORKER. The brand has been actively filing since October 1967. The count updates daily as new filings are indexed from the USPTO bulk data feed.
In which NICE classes does THE NEW YORKER file most often?
THE NEW YORKER's most active class is NICE Class 16 (Paper & Printed Goods), with 6 filings. The full distribution across all 1 classes is shown in the Nice Class Distribution panel on this page.
Who owns the THE NEW YORKER trademark?
The most recent filings under the THE NEW YORKER mark are registered to ADVANCE MAGAZINE PUBLISHERS INC.. Trademark ownership can shift through assignments — see the Ownership & Assignment History section on this page for the full chain of title.
Is THE NEW YORKER expanding into new categories?
The current WikiTrademarks Expansion Score for THE NEW YORKER is 3 out of 100, which is low — the brand is focused on defending its existing categories rather than expanding. The score combines NICE class breadth, filing velocity, and the rate of cross-class movement from the brand's filing history.
How can I track new THE NEW YORKER trademark filings?
Click the Watch Brand button at the top of this page to add THE NEW YORKER to your Watchlist. New filings show up on your WikiTrademarks dashboard within 24 to 48 hours of being public, alongside any class expansions, status changes, or assignment events.
More on this portfolio: Compare THE NEW YORKER to another owner · Browse all NICE classes · Most valuable brands
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