THE NEW STANDARD holds 2 USPTO trademark filings across 0 NICE classes. The largest concentration is in Class 25 (Clothing & Footwear) with 1 filings. The WikiTrademarks Expansion Score is 11/100, low — the brand is focused on defending its existing categories rather than expanding.
USPTO data refreshed September 18, 2026
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Filing Velocity (24 Months)
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Recent Filings
| Serial No. | Mark | Filing Date | Status | Classes | Owner |
|---|---|---|---|---|---|
| 99446025 | THE NEW STANDARD | Oct 16, 2025 | Registered | 025 Clothing & Footwear | Sebastian Remy Bagoon |
| 98850185 | THE NEW STANDARD | Nov 12, 2024 | Registered | 009 Electronics & Software 035 Advertising & Business 041 Education & Entertainment 042 Science & Technology 045 Legal & Security Services | Stills Licensing LLC |
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FAQ: THE NEW STANDARD trademark portfolio
What trademarks does THE NEW STANDARD hold?
THE NEW STANDARD holds 2 USPTO trademark filings across 0 NICE classes. The largest concentration is in Class 25 (Clothing & Footwear), Class 9 (Electronics & Software), Class 35 (Advertising & Business). The most recent filings are registered to Sebastian Remy Bagoon.
How many trademarks does THE NEW STANDARD have at the USPTO?
WikiTrademarks tracks 2 USPTO trademark filings attributed to THE NEW STANDARD. The brand has been actively filing since November 2024. The count updates daily as new filings are indexed from the USPTO bulk data feed.
In which NICE classes does THE NEW STANDARD file most often?
THE NEW STANDARD's most active class is NICE Class 25 (Clothing & Footwear), with 1 filings. The full distribution across all 0 classes is shown in the Nice Class Distribution panel on this page.
Who owns the THE NEW STANDARD trademark?
The most recent filings under the THE NEW STANDARD mark are registered to Sebastian Remy Bagoon. Trademark ownership can shift through assignments — see the Ownership & Assignment History section on this page for the full chain of title.
Is THE NEW STANDARD expanding into new categories?
The current WikiTrademarks Expansion Score for THE NEW STANDARD is 11 out of 100, which is low — the brand is focused on defending its existing categories rather than expanding. The score combines NICE class breadth, filing velocity, and the rate of cross-class movement from the brand's filing history.
How can I track new THE NEW STANDARD trademark filings?
Click the Watch Brand button at the top of this page to add THE NEW STANDARD to your Watchlist. New filings show up on your WikiTrademarks dashboard within 24 to 48 hours of being public, alongside any class expansions, status changes, or assignment events.
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