THE GENIUS OF PLAY holds 1 USPTO trademark filings across 0 NICE classes. The largest concentration is in Class 35 (Advertising & Business) with 1 filings. The WikiTrademarks Expansion Score is 4/100, low — the brand is focused on defending its existing categories rather than expanding.
USPTO data refreshed August 23, 2026
Protect or track "THE GENIUS OF PLAY"
Watch this name and we'll alert you when anyone files a similar mark.
Informational only, not a legal opinion. Consult a trademark attorney before filing or enforcing.
Own this brand? Claim the profile to add your logo, story, and website.
Sign in to claimHow is THE GENIUS OF PLAY filing trademarks, and where is the portfolio expanding?
Filing Velocity (24 Months)
Nice Class Distribution
Activity Timeline
No activity recorded yet.
Ownership & Assignment History
1 record| Date | From | To |
|---|---|---|
| May 22, 2017 |
TOY INDUSTRY ASSOCIATION, INC.
|
THE TOY ASSOCIATION, INC.
NEW YORK, NEW YORK
|
Recent Filings
| Serial No. | Mark | Filing Date | Status | Classes | Owner |
|---|---|---|---|---|---|
| 87206070 | THE GENIUS OF PLAY | Oct 17, 2016 | Pending | 035 Advertising & Business 041 Education & Entertainment 042 Science & Technology | THE TOY ASSOCIATION, INC. |
Weekly visibility reports showing how ChatGPT mentions THE GENIUS OF PLAY, where you rank in the answer, the sentiment of the mention, and which sources ChatGPT cites.
FAQ: THE GENIUS OF PLAY trademark portfolio
What trademarks does THE GENIUS OF PLAY hold?
THE GENIUS OF PLAY holds 1 USPTO trademark filings across 0 NICE classes. The largest concentration is in Class 35 (Advertising & Business), Class 41 (Education & Entertainment), Class 42 (Science & Technology). The most recent filings are registered to THE TOY ASSOCIATION, INC..
How many trademarks does THE GENIUS OF PLAY have at the USPTO?
WikiTrademarks tracks 1 USPTO trademark filings attributed to THE GENIUS OF PLAY. The brand has been actively filing since October 2016. The count updates daily as new filings are indexed from the USPTO bulk data feed.
In which NICE classes does THE GENIUS OF PLAY file most often?
THE GENIUS OF PLAY's most active class is NICE Class 35 (Advertising & Business), with 1 filings. The full distribution across all 0 classes is shown in the Nice Class Distribution panel on this page.
Who owns the THE GENIUS OF PLAY trademark?
The most recent filings under the THE GENIUS OF PLAY mark are registered to THE TOY ASSOCIATION, INC.. Trademark ownership can shift through assignments — see the Ownership & Assignment History section on this page for the full chain of title.
Is THE GENIUS OF PLAY expanding into new categories?
The current WikiTrademarks Expansion Score for THE GENIUS OF PLAY is 4 out of 100, which is low — the brand is focused on defending its existing categories rather than expanding. The score combines NICE class breadth, filing velocity, and the rate of cross-class movement from the brand's filing history.
How can I track new THE GENIUS OF PLAY trademark filings?
Click the Watch Brand button at the top of this page to add THE GENIUS OF PLAY to your Watchlist. New filings show up on your WikiTrademarks dashboard within 24 to 48 hours of being public, alongside any class expansions, status changes, or assignment events.
More on this portfolio: Compare THE GENIUS OF PLAY to another owner · Browse all NICE classes · Most valuable brands
Community notes
0 notesShare what you know about THE GENIUS OF PLAY and help the next person researching it.