TASTE WHAT MATTERS holds 1 USPTO trademark filings across 1 NICE class. The largest concentration is in Class 32 (Beer & Soft Drinks) with 1 filings. The WikiTrademarks Expansion Score is 24/100, low — the brand is focused on defending its existing categories rather than expanding.
USPTO data refreshed July 9, 2026
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Sign in to claimHow is TASTE WHAT MATTERS filing trademarks, and where is the portfolio expanding?
Filing Velocity (24 Months)
Filing Activity by NICE Class
Nice Class Distribution
Activity Timeline
No activity recorded yet.
Recent Filings
| Serial No. | Mark | Filing Date | Status | Classes | Owner |
|---|---|---|---|---|---|
| 99637724 | TASTE WHAT MATTERS | Feb 06, 2026 | Pending | 032 Beer & Soft Drinks | Sierra Nevada Brewing Co. |
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FAQ: TASTE WHAT MATTERS trademark portfolio
What trademarks does TASTE WHAT MATTERS hold?
TASTE WHAT MATTERS holds 1 USPTO trademark filings across 1 NICE class. The largest concentration is in Class 32 (Beer & Soft Drinks). The most recent filings are registered to Sierra Nevada Brewing Co..
How many trademarks does TASTE WHAT MATTERS have at the USPTO?
WikiTrademarks tracks 1 USPTO trademark filings attributed to TASTE WHAT MATTERS. The brand has been actively filing since February 2026. The count updates daily as new filings are indexed from the USPTO bulk data feed.
In which NICE classes does TASTE WHAT MATTERS file most often?
TASTE WHAT MATTERS's most active class is NICE Class 32 (Beer & Soft Drinks), with 1 filings. The full distribution across all 1 classes is shown in the Nice Class Distribution panel on this page.
Who owns the TASTE WHAT MATTERS trademark?
The most recent filings under the TASTE WHAT MATTERS mark are registered to Sierra Nevada Brewing Co.. Trademark ownership can shift through assignments — see the Ownership & Assignment History section on this page for the full chain of title.
Is TASTE WHAT MATTERS expanding into new categories?
The current WikiTrademarks Expansion Score for TASTE WHAT MATTERS is 24 out of 100, which is low — the brand is focused on defending its existing categories rather than expanding. The score combines NICE class breadth, filing velocity, and the rate of cross-class movement from the brand's filing history.
How can I track new TASTE WHAT MATTERS trademark filings?
Click the Watch Brand button at the top of this page to add TASTE WHAT MATTERS to your Watchlist. New filings show up on your WikiTrademarks dashboard within 24 to 48 hours of being public, alongside any class expansions, status changes, or assignment events.
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