START AT ZERO holds 1 USPTO trademark filings across 0 NICE classes. The largest concentration is in Class 32 (Beer & Soft Drinks) with 1 filings. The WikiTrademarks Expansion Score is 24/100, low — the brand is focused on defending its existing categories rather than expanding.
USPTO data refreshed July 13, 2026
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Filing Velocity (24 Months)
Filing Activity by NICE Class
Nice Class Distribution
Activity Timeline
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Recent Filings
| Serial No. | Mark | Filing Date | Status | Classes | Owner |
|---|---|---|---|---|---|
| 99823087 | START AT ZERO | May 14, 2026 | Registered | 032 Beer & Soft Drinks | The Coca-Cola Company |
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FAQ: START AT ZERO trademark portfolio
What trademarks does START AT ZERO hold?
START AT ZERO holds 1 USPTO trademark filings across 0 NICE classes. The largest concentration is in Class 32 (Beer & Soft Drinks). The most recent filings are registered to The Coca-Cola Company.
How many trademarks does START AT ZERO have at the USPTO?
WikiTrademarks tracks 1 USPTO trademark filings attributed to START AT ZERO. The brand has been actively filing since May 2026. The count updates daily as new filings are indexed from the USPTO bulk data feed.
In which NICE classes does START AT ZERO file most often?
START AT ZERO's most active class is NICE Class 32 (Beer & Soft Drinks), with 1 filings. The full distribution across all 0 classes is shown in the Nice Class Distribution panel on this page.
Who owns the START AT ZERO trademark?
The most recent filings under the START AT ZERO mark are registered to The Coca-Cola Company. Trademark ownership can shift through assignments — see the Ownership & Assignment History section on this page for the full chain of title.
Is START AT ZERO expanding into new categories?
The current WikiTrademarks Expansion Score for START AT ZERO is 24 out of 100, which is low — the brand is focused on defending its existing categories rather than expanding. The score combines NICE class breadth, filing velocity, and the rate of cross-class movement from the brand's filing history.
How can I track new START AT ZERO trademark filings?
Click the Watch Brand button at the top of this page to add START AT ZERO to your Watchlist. New filings show up on your WikiTrademarks dashboard within 24 to 48 hours of being public, alongside any class expansions, status changes, or assignment events.
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