SO WHAT! WHAT NOW?! holds 1 USPTO trademark filings across 0 NICE classes. The largest concentration is in Class 25 (Clothing & Footwear) with 1 filings. The WikiTrademarks Expansion Score is 31/100, low — the brand is focused on defending its existing categories rather than expanding.
USPTO data refreshed August 11, 2026
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Filing Velocity (24 Months)
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Recent Filings
| Serial No. | Mark | Filing Date | Status | Classes | Owner |
|---|---|---|---|---|---|
| 99658371 | SO WHAT! WHAT NOW?! | Feb 18, 2026 | Registered | ["025","041"] | First Note Entertainment, LLC |
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FAQ: SO WHAT! WHAT NOW?! trademark portfolio
What trademarks does SO WHAT! WHAT NOW?! hold?
SO WHAT! WHAT NOW?! holds 1 USPTO trademark filings across 0 NICE classes. The largest concentration is in Class 25 (Clothing & Footwear), Class 41 (Education & Entertainment). The most recent filings are registered to First Note Entertainment, LLC.
How many trademarks does SO WHAT! WHAT NOW?! have at the USPTO?
WikiTrademarks tracks 1 USPTO trademark filings attributed to SO WHAT! WHAT NOW?!. The brand has been actively filing since February 2026. The count updates daily as new filings are indexed from the USPTO bulk data feed.
In which NICE classes does SO WHAT! WHAT NOW?! file most often?
SO WHAT! WHAT NOW?!'s most active class is NICE Class 25 (Clothing & Footwear), with 1 filings. The full distribution across all 0 classes is shown in the Nice Class Distribution panel on this page.
Who owns the SO WHAT! WHAT NOW?! trademark?
The most recent filings under the SO WHAT! WHAT NOW?! mark are registered to First Note Entertainment, LLC. Trademark ownership can shift through assignments — see the Ownership & Assignment History section on this page for the full chain of title.
Is SO WHAT! WHAT NOW?! expanding into new categories?
The current WikiTrademarks Expansion Score for SO WHAT! WHAT NOW?! is 31 out of 100, which is low — the brand is focused on defending its existing categories rather than expanding. The score combines NICE class breadth, filing velocity, and the rate of cross-class movement from the brand's filing history.
How can I track new SO WHAT! WHAT NOW?! trademark filings?
Click the Watch Brand button at the top of this page to add SO WHAT! WHAT NOW?! to your Watchlist. New filings show up on your WikiTrademarks dashboard within 24 to 48 hours of being public, alongside any class expansions, status changes, or assignment events.
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