NOW WHAT?! holds 2 USPTO trademark filings across 0 NICE classes. The largest concentration is in Class 41 (Education & Entertainment) with 2 filings. The WikiTrademarks Expansion Score is 27/100, low — the brand is focused on defending its existing categories rather than expanding.
USPTO data refreshed August 15, 2026
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Filing Velocity (24 Months)
Filing Activity by NICE Class
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Recent Filings
| Serial No. | Mark | Filing Date | Status | Classes | Owner |
|---|---|---|---|---|---|
| 99793821 | NOW WHAT?! | Apr 29, 2026 | Registered | 041 Education & Entertainment | 20/20 News Network LLC |
| 99793827 | NOW WHAT?! | Apr 29, 2026 | Registered | 041 Education & Entertainment | 20/20 News Network LLC |
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FAQ: NOW WHAT?! trademark portfolio
What trademarks does NOW WHAT?! hold?
NOW WHAT?! holds 2 USPTO trademark filings across 0 NICE classes. The largest concentration is in Class 41 (Education & Entertainment). The most recent filings are registered to 20/20 News Network LLC.
How many trademarks does NOW WHAT?! have at the USPTO?
WikiTrademarks tracks 2 USPTO trademark filings attributed to NOW WHAT?!. The brand has been actively filing since April 2026. The count updates daily as new filings are indexed from the USPTO bulk data feed.
In which NICE classes does NOW WHAT?! file most often?
NOW WHAT?!'s most active class is NICE Class 41 (Education & Entertainment), with 2 filings. The full distribution across all 0 classes is shown in the Nice Class Distribution panel on this page.
Who owns the NOW WHAT?! trademark?
The most recent filings under the NOW WHAT?! mark are registered to 20/20 News Network LLC. Trademark ownership can shift through assignments — see the Ownership & Assignment History section on this page for the full chain of title.
Is NOW WHAT?! expanding into new categories?
The current WikiTrademarks Expansion Score for NOW WHAT?! is 27 out of 100, which is low — the brand is focused on defending its existing categories rather than expanding. The score combines NICE class breadth, filing velocity, and the rate of cross-class movement from the brand's filing history.
How can I track new NOW WHAT?! trademark filings?
Click the Watch Brand button at the top of this page to add NOW WHAT?! to your Watchlist. New filings show up on your WikiTrademarks dashboard within 24 to 48 hours of being public, alongside any class expansions, status changes, or assignment events.
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