NOW / THEN holds 1 USPTO trademark filings across 0 NICE classes. The largest concentration is in Class 3 (Cosmetics & Cleaning) with 1 filings. The WikiTrademarks Expansion Score is 24/100, low — the brand is focused on defending its existing categories rather than expanding.
USPTO data refreshed October 22, 2026
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Filing Velocity (24 Months)
Filing Activity by NICE Class
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Recent Filings
| Serial No. | Mark | Filing Date | Status | Classes | Owner |
|---|---|---|---|---|---|
| 99831377 | NOW / THEN | May 19, 2026 | Registered | 003 Cosmetics & Cleaning | Ariel Fieldman |
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FAQ: NOW / THEN trademark portfolio
What trademarks does NOW / THEN hold?
NOW / THEN holds 1 USPTO trademark filings across 0 NICE classes. The largest concentration is in Class 3 (Cosmetics & Cleaning). The most recent filings are registered to Ariel Fieldman.
How many trademarks does NOW / THEN have at the USPTO?
WikiTrademarks tracks 1 USPTO trademark filings attributed to NOW / THEN. The brand has been actively filing since May 2026. The count updates daily as new filings are indexed from the USPTO bulk data feed.
In which NICE classes does NOW / THEN file most often?
NOW / THEN's most active class is NICE Class 3 (Cosmetics & Cleaning), with 1 filings. The full distribution across all 0 classes is shown in the Nice Class Distribution panel on this page.
Who owns the NOW / THEN trademark?
The most recent filings under the NOW / THEN mark are registered to Ariel Fieldman. Trademark ownership can shift through assignments — see the Ownership & Assignment History section on this page for the full chain of title.
Is NOW / THEN expanding into new categories?
The current WikiTrademarks Expansion Score for NOW / THEN is 24 out of 100, which is low — the brand is focused on defending its existing categories rather than expanding. The score combines NICE class breadth, filing velocity, and the rate of cross-class movement from the brand's filing history.
How can I track new NOW / THEN trademark filings?
Click the Watch Brand button at the top of this page to add NOW / THEN to your Watchlist. New filings show up on your WikiTrademarks dashboard within 24 to 48 hours of being public, alongside any class expansions, status changes, or assignment events.
More on this portfolio: Compare NOW / THEN to another owner · Browse all NICE classes · Most valuable brands
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