NEW LOOKS holds 1 USPTO trademark filings across 0 NICE classes. The largest concentration is in Class 16 (Paper & Printed Goods) with 1 filings. The WikiTrademarks Expansion Score is 0/100, low — the brand is focused on defending its existing categories rather than expanding.
USPTO data refreshed June 14, 2026
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Filing Velocity (24 Months)
Nice Class Distribution
Activity Timeline
No activity recorded yet.
Recent Filings
| Serial No. | Mark | Filing Date | Status | Classes | Owner |
|---|---|---|---|---|---|
| 74142700 | NEW LOOKS | Feb 27, 1991 | Abandoned | 016 Paper & Printed Goods 028 Games & Toys | FLOWERS, INC. BALLOONS |
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FAQ: NEW LOOKS trademark portfolio
What trademarks does NEW LOOKS hold?
NEW LOOKS holds 1 USPTO trademark filings across 0 NICE classes. The largest concentration is in Class 16 (Paper & Printed Goods), Class 28 (Games & Toys). The most recent filings are registered to FLOWERS, INC. BALLOONS.
How many trademarks does NEW LOOKS have at the USPTO?
WikiTrademarks tracks 1 USPTO trademark filings attributed to NEW LOOKS. The brand has been actively filing since February 1991. The count updates daily as new filings are indexed from the USPTO bulk data feed.
In which NICE classes does NEW LOOKS file most often?
NEW LOOKS's most active class is NICE Class 16 (Paper & Printed Goods), with 1 filings. The full distribution across all 0 classes is shown in the Nice Class Distribution panel on this page.
Who owns the NEW LOOKS trademark?
The most recent filings under the NEW LOOKS mark are registered to FLOWERS, INC. BALLOONS. Trademark ownership can shift through assignments — see the Ownership & Assignment History section on this page for the full chain of title.
Is NEW LOOKS expanding into new categories?
The current WikiTrademarks Expansion Score for NEW LOOKS is 0 out of 100, which is low — the brand is focused on defending its existing categories rather than expanding. The score combines NICE class breadth, filing velocity, and the rate of cross-class movement from the brand's filing history.
How can I track new NEW LOOKS trademark filings?
Click the Watch Brand button at the top of this page to add NEW LOOKS to your Watchlist. New filings show up on your WikiTrademarks dashboard within 24 to 48 hours of being public, alongside any class expansions, status changes, or assignment events.
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