NEW ERA holds 6 USPTO trademark filings across 1 NICE class. The largest concentration is in Class 25 (Clothing & Footwear) with 3 filings. The WikiTrademarks Expansion Score is 2/100, low — the brand is focused on defending its existing categories rather than expanding.
USPTO data refreshed October 8, 2026
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Filing Velocity (24 Months)
Filing Activity by NICE Class
Nice Class Distribution
Activity Timeline
No activity recorded yet.
NEW ERA in the News
KFC Thailand Enters a ‘New Era’, Redefining the Fried Chicken Experience with New Menus, Restaurants and Brand Experiences Roastbrief US
A new era Fulham FC
BNZ Breakers and Colenso BBDO Partner to Launch New Era for the Club Little Black Book | LBBOnline
BNZ Breakers and Colenso BBDO Partner to Launch New Era for the Club lbbonline.com
BNZ Breakers launches new era with ‘Longshot’ film and fresh brand identity via Colenso BBDO campaignbrief.com
Ownership & Assignment History
1 record| Date | From | To |
|---|---|---|
| Mar 20, 2017 |
NEW ERA CAP CO., INC.
|
MANUFACTURERS AND TRADERS TRUST COMPANY,...
BUFFALO, NEW YORK
|
TTAB Proceedings
1 case| Proceeding | Type |
|---|---|
| 91303821 | Opposition |
Recent Filings
| Serial No. | Mark | Filing Date | Status | Classes | Owner |
|---|---|---|---|---|---|
| 99642096 | NEW ERA | Feb 09, 2026 | Registered | 010 Medical Devices | NEW ERA CAP, LLC |
| 97704030 | NEW ERA | Dec 05, 2022 | Registered | 022 Ropes & Textiles | Guo Peng |
| 87948119 | NEW ERA | Jun 04, 2018 | Pending | 025 Clothing & Footwear | NEW ERA CAP, LLC |
| 87606244 | NEW ERA | Sep 13, 2017 | Pending | 009 Electronics & Software | NEW ERA CAP, LLC |
| 74707965 | NEW ERA | Jul 31, 1995 | Abandoned | 025 Clothing & Footwear | NEW ERA CAP, LLC |
| 74450431 | NEW ERA | Oct 25, 1993 | Abandoned | 025 Clothing & Footwear | NEW ERA CAP, LLC |
Weekly visibility reports showing how ChatGPT mentions NEW ERA, where you rank in the answer, the sentiment of the mention, and which sources ChatGPT cites.
FAQ: NEW ERA trademark portfolio
What trademarks does NEW ERA hold?
NEW ERA holds 6 USPTO trademark filings across 1 NICE class. The largest concentration is in Class 25 (Clothing & Footwear), Class 10 (Medical Devices), Class 22 (Ropes & Textiles). The most recent filings are registered to NEW ERA CAP, LLC.
How many trademarks does NEW ERA have at the USPTO?
WikiTrademarks tracks 6 USPTO trademark filings attributed to NEW ERA. The brand has been actively filing since October 1993. The count updates daily as new filings are indexed from the USPTO bulk data feed.
In which NICE classes does NEW ERA file most often?
NEW ERA's most active class is NICE Class 25 (Clothing & Footwear), with 3 filings. The full distribution across all 1 classes is shown in the Nice Class Distribution panel on this page.
Who owns the NEW ERA trademark?
The most recent filings under the NEW ERA mark are registered to NEW ERA CAP, LLC. Trademark ownership can shift through assignments — see the Ownership & Assignment History section on this page for the full chain of title.
Is NEW ERA expanding into new categories?
The current WikiTrademarks Expansion Score for NEW ERA is 2 out of 100, which is low — the brand is focused on defending its existing categories rather than expanding. The score combines NICE class breadth, filing velocity, and the rate of cross-class movement from the brand's filing history.
How can I track new NEW ERA trademark filings?
Click the Watch Brand button at the top of this page to add NEW ERA to your Watchlist. New filings show up on your WikiTrademarks dashboard within 24 to 48 hours of being public, alongside any class expansions, status changes, or assignment events.
More on this portfolio: Compare NEW ERA to another owner · Browse all NICE classes · Most valuable brands
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