NEW BEGINNING holds 1 USPTO trademark filings across 0 NICE classes. The largest concentration is in Class 3 (Cosmetics & Cleaning) with 1 filings. The WikiTrademarks Expansion Score is 0/100, low — the brand is focused on defending its existing categories rather than expanding.
USPTO data refreshed June 15, 2026
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Filing Velocity (24 Months)
Nice Class Distribution
Activity Timeline
No activity recorded yet.
Ownership & Assignment History
2 records| Date | From | To |
|---|---|---|
| Oct 17, 2016 |
AFI LICENSING LLC
|
BANK OF AMERICA, N.A., AS COLLATERAL AGE...
NEW YORK, NEW YORK
|
| May 27, 2016 |
AWI LICENSING COMPANY
|
AFI LICENSING LLC
LANCASTER, PENNSYLVANIA
|
Recent Filings
| Serial No. | Mark | Filing Date | Status | Classes | Owner |
|---|---|---|---|---|---|
| 73083682 | NEW BEGINNING | Apr 12, 1976 | Abandoned | 003 Cosmetics & Cleaning | AHF, LLC |
Weekly visibility reports showing how ChatGPT mentions NEW BEGINNING, where you rank in the answer, the sentiment of the mention, and which sources ChatGPT cites.
FAQ: NEW BEGINNING trademark portfolio
What trademarks does NEW BEGINNING hold?
NEW BEGINNING holds 1 USPTO trademark filings across 0 NICE classes. The largest concentration is in Class 3 (Cosmetics & Cleaning). The most recent filings are registered to AHF, LLC.
How many trademarks does NEW BEGINNING have at the USPTO?
WikiTrademarks tracks 1 USPTO trademark filings attributed to NEW BEGINNING. The brand has been actively filing since April 1976. The count updates daily as new filings are indexed from the USPTO bulk data feed.
In which NICE classes does NEW BEGINNING file most often?
NEW BEGINNING's most active class is NICE Class 3 (Cosmetics & Cleaning), with 1 filings. The full distribution across all 0 classes is shown in the Nice Class Distribution panel on this page.
Who owns the NEW BEGINNING trademark?
The most recent filings under the NEW BEGINNING mark are registered to AHF, LLC. Trademark ownership can shift through assignments — see the Ownership & Assignment History section on this page for the full chain of title.
Is NEW BEGINNING expanding into new categories?
The current WikiTrademarks Expansion Score for NEW BEGINNING is 0 out of 100, which is low — the brand is focused on defending its existing categories rather than expanding. The score combines NICE class breadth, filing velocity, and the rate of cross-class movement from the brand's filing history.
How can I track new NEW BEGINNING trademark filings?
Click the Watch Brand button at the top of this page to add NEW BEGINNING to your Watchlist. New filings show up on your WikiTrademarks dashboard within 24 to 48 hours of being public, alongside any class expansions, status changes, or assignment events.
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