NEVER OVER holds 1 USPTO trademark filings across 0 NICE classes. The largest concentration is in Class 44 (Medical & Beauty Services) with 1 filings. The WikiTrademarks Expansion Score is 1/100, low — the brand is focused on defending its existing categories rather than expanding.
USPTO data refreshed July 7, 2026
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Filing Velocity (24 Months)
Filing Activity by NICE Class
Nice Class Distribution
Activity Timeline
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Recent Filings
| Serial No. | Mark | Filing Date | Status | Classes | Owner |
|---|---|---|---|---|---|
| 99152766 | NEVER OVER | Apr 24, 2025 | Pending | 044 Medical & Beauty Services | Eli Lilly and Company |
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FAQ: NEVER OVER trademark portfolio
What trademarks does NEVER OVER hold?
NEVER OVER holds 1 USPTO trademark filings across 0 NICE classes. The largest concentration is in Class 44 (Medical & Beauty Services). The most recent filings are registered to Eli Lilly and Company.
How many trademarks does NEVER OVER have at the USPTO?
WikiTrademarks tracks 1 USPTO trademark filings attributed to NEVER OVER. The brand has been actively filing since April 2025. The count updates daily as new filings are indexed from the USPTO bulk data feed.
In which NICE classes does NEVER OVER file most often?
NEVER OVER's most active class is NICE Class 44 (Medical & Beauty Services), with 1 filings. The full distribution across all 0 classes is shown in the Nice Class Distribution panel on this page.
Who owns the NEVER OVER trademark?
The most recent filings under the NEVER OVER mark are registered to Eli Lilly and Company. Trademark ownership can shift through assignments — see the Ownership & Assignment History section on this page for the full chain of title.
Is NEVER OVER expanding into new categories?
The current WikiTrademarks Expansion Score for NEVER OVER is 1 out of 100, which is low — the brand is focused on defending its existing categories rather than expanding. The score combines NICE class breadth, filing velocity, and the rate of cross-class movement from the brand's filing history.
How can I track new NEVER OVER trademark filings?
Click the Watch Brand button at the top of this page to add NEVER OVER to your Watchlist. New filings show up on your WikiTrademarks dashboard within 24 to 48 hours of being public, alongside any class expansions, status changes, or assignment events.
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