MOO holds 3 USPTO trademark filings across 0 NICE classes. The largest concentration is in Class 35 (Advertising & Business) with 2 filings. The WikiTrademarks Expansion Score is 13/100, low — the brand is focused on defending its existing categories rather than expanding.
USPTO data refreshed September 17, 2026
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Filing Velocity (24 Months)
Filing Activity by NICE Class
Nice Class Distribution
Activity Timeline
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Recent Filings
| Serial No. | Mark | Filing Date | Status | Classes | Owner |
|---|---|---|---|---|---|
| 99274853 | MOO | Jul 09, 2025 | Registered | 029 Processed Foods 030 Staple Foods & Beverages 035 Advertising & Business 043 Food & Drink Services | MILKY MOO FRANCHISING SERVICO DE GESTAO DE FRANQUIAS LTDA |
| 79385106 | MOO | Oct 25, 2023 | Pending | 021 Housewares | MOO Print Limited |
| 79160074 | MOO | May 28, 2014 | Pending | 009 Electronics & Software 016 Paper & Printed Goods 035 Advertising & Business 038 Telecommunications 040 Material Treatment 042 Science & Technology | MOO Print Limited |
Weekly visibility reports showing how ChatGPT mentions MOO, where you rank in the answer, the sentiment of the mention, and which sources ChatGPT cites.
FAQ: MOO trademark portfolio
What trademarks does MOO hold?
MOO holds 3 USPTO trademark filings across 0 NICE classes. The largest concentration is in Class 35 (Advertising & Business), Class 29 (Processed Foods), Class 30 (Staple Foods & Beverages). The most recent filings are registered to MILKY MOO FRANCHISING SERVICO DE GESTAO DE FRANQUIAS LTDA.
How many trademarks does MOO have at the USPTO?
WikiTrademarks tracks 3 USPTO trademark filings attributed to MOO. The brand has been actively filing since May 2014. The count updates daily as new filings are indexed from the USPTO bulk data feed.
In which NICE classes does MOO file most often?
MOO's most active class is NICE Class 35 (Advertising & Business), with 2 filings. The full distribution across all 0 classes is shown in the Nice Class Distribution panel on this page.
Who owns the MOO trademark?
The most recent filings under the MOO mark are registered to MILKY MOO FRANCHISING SERVICO DE GESTAO DE FRANQUIAS LTDA. Trademark ownership can shift through assignments — see the Ownership & Assignment History section on this page for the full chain of title.
Is MOO expanding into new categories?
The current WikiTrademarks Expansion Score for MOO is 13 out of 100, which is low — the brand is focused on defending its existing categories rather than expanding. The score combines NICE class breadth, filing velocity, and the rate of cross-class movement from the brand's filing history.
How can I track new MOO trademark filings?
Click the Watch Brand button at the top of this page to add MOO to your Watchlist. New filings show up on your WikiTrademarks dashboard within 24 to 48 hours of being public, alongside any class expansions, status changes, or assignment events.
More on this portfolio: Compare MOO to another owner · Browse all NICE classes · Most valuable brands
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