MILK-BONE holds 3 USPTO trademark filings across 0 NICE classes. The largest concentration is in Class 28 (Games & Toys) with 1 filings. The WikiTrademarks Expansion Score is 27/100, low — the brand is focused on defending its existing categories rather than expanding.
USPTO data refreshed July 13, 2026
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Filing Velocity (24 Months)
Filing Activity by NICE Class
Nice Class Distribution
Activity Timeline
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Recent Filings
| Serial No. | Mark | Filing Date | Status | Classes | Owner |
|---|---|---|---|---|---|
| 99670423 | MILK-BONE | Feb 25, 2026 | Registered | ["028"] | Big Heart Pet, Inc. |
| 97554552 | MILK-BONE | Aug 18, 2022 | Registered | 009 Electronics & Software | Big Heart Pet, Inc. |
| 97554555 | MILK-BONE | Aug 18, 2022 | Registered | 041 Education & Entertainment | Big Heart Pet, Inc. |
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FAQ: MILK-BONE trademark portfolio
What trademarks does MILK-BONE hold?
MILK-BONE holds 3 USPTO trademark filings across 0 NICE classes. The largest concentration is in Class 28 (Games & Toys), Class 9 (Electronics & Software), Class 41 (Education & Entertainment). The most recent filings are registered to Big Heart Pet, Inc..
How many trademarks does MILK-BONE have at the USPTO?
WikiTrademarks tracks 3 USPTO trademark filings attributed to MILK-BONE. The brand has been actively filing since August 2022. The count updates daily as new filings are indexed from the USPTO bulk data feed.
In which NICE classes does MILK-BONE file most often?
MILK-BONE's most active class is NICE Class 28 (Games & Toys), with 1 filings. The full distribution across all 0 classes is shown in the Nice Class Distribution panel on this page.
Who owns the MILK-BONE trademark?
The most recent filings under the MILK-BONE mark are registered to Big Heart Pet, Inc.. Trademark ownership can shift through assignments — see the Ownership & Assignment History section on this page for the full chain of title.
Is MILK-BONE expanding into new categories?
The current WikiTrademarks Expansion Score for MILK-BONE is 27 out of 100, which is low — the brand is focused on defending its existing categories rather than expanding. The score combines NICE class breadth, filing velocity, and the rate of cross-class movement from the brand's filing history.
How can I track new MILK-BONE trademark filings?
Click the Watch Brand button at the top of this page to add MILK-BONE to your Watchlist. New filings show up on your WikiTrademarks dashboard within 24 to 48 hours of being public, alongside any class expansions, status changes, or assignment events.
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