HONEST TO GOODNESS holds 2 USPTO trademark filings across 0 NICE classes. The largest concentration is in Class 29 (Processed Foods) with 1 filings. The WikiTrademarks Expansion Score is 3/100, low — the brand is focused on defending its existing categories rather than expanding.
USPTO data refreshed July 6, 2026
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Filing Velocity (24 Months)
Nice Class Distribution
Activity Timeline
No activity recorded yet.
Recent Filings
| Serial No. | Mark | Filing Date | Status | Classes | Owner |
|---|---|---|---|---|---|
| 90443478 | HONEST TO GOODNESS | Dec 31, 2020 | Pending | 041 Education & Entertainment | Honest to Goodness LLC |
| 88615045 | HONEST TO GOODNESS | Sep 12, 2019 | Pending | 029 Processed Foods | WhiteWave Services, Inc. |
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FAQ: HONEST TO GOODNESS trademark portfolio
What trademarks does HONEST TO GOODNESS hold?
HONEST TO GOODNESS holds 2 USPTO trademark filings across 0 NICE classes. The largest concentration is in Class 29 (Processed Foods), Class 41 (Education & Entertainment). The most recent filings are registered to Honest to Goodness LLC.
How many trademarks does HONEST TO GOODNESS have at the USPTO?
WikiTrademarks tracks 2 USPTO trademark filings attributed to HONEST TO GOODNESS. The brand has been actively filing since September 2019. The count updates daily as new filings are indexed from the USPTO bulk data feed.
In which NICE classes does HONEST TO GOODNESS file most often?
HONEST TO GOODNESS's most active class is NICE Class 29 (Processed Foods), with 1 filings. The full distribution across all 0 classes is shown in the Nice Class Distribution panel on this page.
Who owns the HONEST TO GOODNESS trademark?
The most recent filings under the HONEST TO GOODNESS mark are registered to Honest to Goodness LLC. Trademark ownership can shift through assignments — see the Ownership & Assignment History section on this page for the full chain of title.
Is HONEST TO GOODNESS expanding into new categories?
The current WikiTrademarks Expansion Score for HONEST TO GOODNESS is 3 out of 100, which is low — the brand is focused on defending its existing categories rather than expanding. The score combines NICE class breadth, filing velocity, and the rate of cross-class movement from the brand's filing history.
How can I track new HONEST TO GOODNESS trademark filings?
Click the Watch Brand button at the top of this page to add HONEST TO GOODNESS to your Watchlist. New filings show up on your WikiTrademarks dashboard within 24 to 48 hours of being public, alongside any class expansions, status changes, or assignment events.
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