GOLD STANDARD holds 8 USPTO trademark filings across 0 NICE classes. The largest concentration is in Class 5 (Pharmaceuticals) with 3 filings. The WikiTrademarks Expansion Score is 25/100, low — the brand is focused on defending its existing categories rather than expanding.
USPTO data refreshed July 12, 2026
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Sign in to claimHow is GOLD STANDARD filing trademarks, and where is the portfolio expanding?
Filing Velocity (24 Months)
Filing Activity by NICE Class
Nice Class Distribution
Activity Timeline
No activity recorded yet.
Ownership & Assignment History
9 records| Date | From | To |
|---|---|---|
| Feb 16, 2026 |
JPMORGAN CHASE BANK, N.A., SUCCESSOR BY...
|
XEROX CORPORATION
NORWALK, CONNECTICUT
|
| May 15, 2017 |
BANK OF AMERICA, N.A.
|
EVERI PAYMENTS INC. (F/K/A GLOBAL CASH A...
LAS VEGAS, NEVADA
EVERI GAMES HOLDING INC. (F/K/A MULTIMED...
LAS VEGAS, NEVADA
EVERI GAMES INC. (F/K/A MULTIMEDIA GAMES...
LAS VEGAS, NEVADA
|
| May 11, 2017 |
CASH SYSTEMS, INC.
EVERI GAMES HOLDING INC.
EVERI GAMES INC.
EVERI PAYMENTS INC.
GLOBAL CASH ACCESS HOLDINGS, INC.
MULTIMEDIA GAMES, INC.
NEWAVE, INC.
|
JEFFERIES FINANCE LLC, AS COLLATERAL AGE...
NEW YORK, NEW YORK
|
| May 10, 2017 |
DEUTSCHE BANK TRUST COMPANY AMERICAS, AS...
|
EVERI PAYMENTS INC.
LAS VEGAS, NEVADA
EVERI GAMES HOLDING INC.
AUSTIN, TEXAS
EVERI GAMES INC.
AUSTIN, TEXAS
|
| May 10, 2017 |
BANK OF AMERICA, N.A.
|
EVERI PAYMENTS INC. (F/K/A GLOBAL CASH A...
LAS VEGAS, NEVADA
EVERI GAMES HOLDING INC. (F/K/A MULTIMED...
LAS VEGAS, NEVADA
EVERI GAMES INC. (F/K/A MULTIMEDIA GAMES...
LAS VEGAS, NEVADA
|
| Aug 31, 2015 |
MULTIMEDIA GAMES, INC.
|
EVERI GAMES INC.
AUSTIN, TEXAS
|
| Dec 29, 2014 |
GLOBAL CASH ACCESS, INC.
MULTIMEDIA GAMES HOLDING COMPANY, INC.
MULTIMEDIA GAMES, INC.
NEWAVE, INC.
|
DEUTSCHE BANK TRUST COMPANY AMERICAS, AS...
NEW YORK, NEW YORK
|
| Dec 23, 2014 |
GLOBAL CASH ACCESS, INC.
MULTIMEDIA GAMES HOLDING COMPANY, INC.
MULTIMEDIA GAMES, INC.
NEWAVE, INC.
|
BANK OF AMERICA, N.A., AS COLLATERAL AGE...
DALLAS, TEXAS
|
| Dec 22, 2014 |
COMERICA BANK
|
MULTIMEDIA GAMES, INC.
AUSTIN, TEXAS
MULTIMEDIA GAMES HOLDING COMPANY, INC.
AUSTIN, TEXAS
MEGABINGO INTERNATIONAL, LLC
AUSTIN, TEXAS
MGAM TECHNOLOGIES, LLC
AUSTIN, TEXAS
|
Recent Filings
| Serial No. | Mark | Filing Date | Status | Classes | Owner |
|---|---|---|---|---|---|
| 99654602 | GOLD STANDARD | Feb 16, 2026 | Registered | 001 Chemicals 005 Pharmaceuticals 035 Advertising & Business | ALLIANCE TRADING, INC. |
| 99654617 | GOLD STANDARD | Feb 16, 2026 | Registered | 001 Chemicals 005 Pharmaceuticals 035 Advertising & Business | ALLIANCE TRADING, INC. |
| 99540162 | GOLD STANDARD | Dec 10, 2025 | Registered | 031 Fresh Produce & Agriculture | MOUNTAIN KING 2.0 LLC |
| 87390294 | GOLD STANDARD | Mar 29, 2017 | Pending | 005 Pharmaceuticals 021 Housewares | GLANBIA PERFORMANCE NUTRITION LIMITED |
| 87142925 | GOLD STANDARD | Aug 18, 2016 | Abandoned | 032 Beer & Soft Drinks | Taxman Brewing Co., LLC |
| 86094973 | GOLD STANDARD | Oct 18, 2013 | Abandoned | 016 Paper & Printed Goods | PANINI AMERICA, INC. |
| 78354060 | GOLD STANDARD | Jan 20, 2004 | Abandoned | 009 Electronics & Software | EVERI GAMES INC. |
| 78118893 | GOLD STANDARD | Apr 02, 2002 | Registered | 035 Advertising & Business | Xerox Corporation |
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FAQ: GOLD STANDARD trademark portfolio
What trademarks does GOLD STANDARD hold?
GOLD STANDARD holds 8 USPTO trademark filings across 0 NICE classes. The largest concentration is in Class 5 (Pharmaceuticals), Class 35 (Advertising & Business), Class 1 (Chemicals). The most recent filings are registered to ALLIANCE TRADING, INC..
How many trademarks does GOLD STANDARD have at the USPTO?
WikiTrademarks tracks 8 USPTO trademark filings attributed to GOLD STANDARD. The brand has been actively filing since April 2002. The count updates daily as new filings are indexed from the USPTO bulk data feed.
In which NICE classes does GOLD STANDARD file most often?
GOLD STANDARD's most active class is NICE Class 5 (Pharmaceuticals), with 3 filings. The full distribution across all 0 classes is shown in the Nice Class Distribution panel on this page.
Who owns the GOLD STANDARD trademark?
The most recent filings under the GOLD STANDARD mark are registered to ALLIANCE TRADING, INC.. Trademark ownership can shift through assignments — see the Ownership & Assignment History section on this page for the full chain of title.
Is GOLD STANDARD expanding into new categories?
The current WikiTrademarks Expansion Score for GOLD STANDARD is 25 out of 100, which is low — the brand is focused on defending its existing categories rather than expanding. The score combines NICE class breadth, filing velocity, and the rate of cross-class movement from the brand's filing history.
How can I track new GOLD STANDARD trademark filings?
Click the Watch Brand button at the top of this page to add GOLD STANDARD to your Watchlist. New filings show up on your WikiTrademarks dashboard within 24 to 48 hours of being public, alongside any class expansions, status changes, or assignment events.
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