FIRST IS THE NEW PREMIUM holds 1 USPTO trademark filings across 0 NICE classes. The largest concentration is in Class 9 (Electronics & Software) with 1 filings. The WikiTrademarks Expansion Score is 1/100, low — the brand is focused on defending its existing categories rather than expanding.
USPTO data refreshed June 15, 2026
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Filing Velocity (24 Months)
Nice Class Distribution
Activity Timeline
No activity recorded yet.
Recent Filings
| Serial No. | Mark | Filing Date | Status | Classes | Owner |
|---|---|---|---|---|---|
| 88125041 | FIRST IS THE NEW PREMIUM | Sep 20, 2018 | Pending | 009 Electronics & Software | Qualcomm Incorporated |
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FAQ: FIRST IS THE NEW PREMIUM trademark portfolio
What trademarks does FIRST IS THE NEW PREMIUM hold?
FIRST IS THE NEW PREMIUM holds 1 USPTO trademark filings across 0 NICE classes. The largest concentration is in Class 9 (Electronics & Software). The most recent filings are registered to Qualcomm Incorporated.
How many trademarks does FIRST IS THE NEW PREMIUM have at the USPTO?
WikiTrademarks tracks 1 USPTO trademark filings attributed to FIRST IS THE NEW PREMIUM. The brand has been actively filing since September 2018. The count updates daily as new filings are indexed from the USPTO bulk data feed.
In which NICE classes does FIRST IS THE NEW PREMIUM file most often?
FIRST IS THE NEW PREMIUM's most active class is NICE Class 9 (Electronics & Software), with 1 filings. The full distribution across all 0 classes is shown in the Nice Class Distribution panel on this page.
Who owns the FIRST IS THE NEW PREMIUM trademark?
The most recent filings under the FIRST IS THE NEW PREMIUM mark are registered to Qualcomm Incorporated. Trademark ownership can shift through assignments — see the Ownership & Assignment History section on this page for the full chain of title.
Is FIRST IS THE NEW PREMIUM expanding into new categories?
The current WikiTrademarks Expansion Score for FIRST IS THE NEW PREMIUM is 1 out of 100, which is low — the brand is focused on defending its existing categories rather than expanding. The score combines NICE class breadth, filing velocity, and the rate of cross-class movement from the brand's filing history.
How can I track new FIRST IS THE NEW PREMIUM trademark filings?
Click the Watch Brand button at the top of this page to add FIRST IS THE NEW PREMIUM to your Watchlist. New filings show up on your WikiTrademarks dashboard within 24 to 48 hours of being public, alongside any class expansions, status changes, or assignment events.
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