FIRST AT SEPHORA holds 1 USPTO trademark filings across 0 NICE classes. The largest concentration is in Class 35 (Advertising & Business) with 1 filings. The WikiTrademarks Expansion Score is 4/100, low — the brand is focused on defending its existing categories rather than expanding.
USPTO data refreshed June 17, 2026
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Sign in to claimHow is FIRST AT SEPHORA filing trademarks, and where is the portfolio expanding?
Filing Velocity (24 Months)
Filing Activity by NICE Class
Nice Class Distribution
Activity Timeline
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Recent Filings
| Serial No. | Mark | Filing Date | Status | Classes | Owner |
|---|---|---|---|---|---|
| 79431889 | FIRST AT SEPHORA | Jul 16, 2025 | Registered | 035 Advertising & Business | SEPHORA |
Weekly visibility reports showing how ChatGPT mentions FIRST AT SEPHORA, where you rank in the answer, the sentiment of the mention, and which sources ChatGPT cites.
FAQ: FIRST AT SEPHORA trademark portfolio
What trademarks does FIRST AT SEPHORA hold?
FIRST AT SEPHORA holds 1 USPTO trademark filings across 0 NICE classes. The largest concentration is in Class 35 (Advertising & Business). The most recent filings are registered to SEPHORA.
How many trademarks does FIRST AT SEPHORA have at the USPTO?
WikiTrademarks tracks 1 USPTO trademark filings attributed to FIRST AT SEPHORA. The brand has been actively filing since July 2025. The count updates daily as new filings are indexed from the USPTO bulk data feed.
In which NICE classes does FIRST AT SEPHORA file most often?
FIRST AT SEPHORA's most active class is NICE Class 35 (Advertising & Business), with 1 filings. The full distribution across all 0 classes is shown in the Nice Class Distribution panel on this page.
Who owns the FIRST AT SEPHORA trademark?
The most recent filings under the FIRST AT SEPHORA mark are registered to SEPHORA. Trademark ownership can shift through assignments — see the Ownership & Assignment History section on this page for the full chain of title.
Is FIRST AT SEPHORA expanding into new categories?
The current WikiTrademarks Expansion Score for FIRST AT SEPHORA is 4 out of 100, which is low — the brand is focused on defending its existing categories rather than expanding. The score combines NICE class breadth, filing velocity, and the rate of cross-class movement from the brand's filing history.
How can I track new FIRST AT SEPHORA trademark filings?
Click the Watch Brand button at the top of this page to add FIRST AT SEPHORA to your Watchlist. New filings show up on your WikiTrademarks dashboard within 24 to 48 hours of being public, alongside any class expansions, status changes, or assignment events.
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