DANA holds 2 USPTO trademark filings across 0 NICE classes. The largest concentration is in Class 3 (Cosmetics & Cleaning) with 1 filings. The WikiTrademarks Expansion Score is 5/100, low — the brand is focused on defending its existing categories rather than expanding.
USPTO data refreshed July 6, 2026
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Filing Velocity (24 Months)
Nice Class Distribution
Activity Timeline
No activity recorded yet.
Ownership & Assignment History
1 record| Date | From | To |
|---|---|---|
| May 4, 2017 |
FINANZ ST. HONORE, B.V.
|
DISNEY ENTERPRISES, INC.
BURBANK, CALIFORNIA
|
Recent Filings
| Serial No. | Mark | Filing Date | Status | Classes | Owner |
|---|---|---|---|---|---|
| 88725079 | DANA | Dec 12, 2019 | Pending | 009 Electronics & Software 035 Advertising & Business 041 Education & Entertainment | The Charles A. Dana Foundation, Incorporated |
| 76550643 | DANA | Oct 09, 2003 | Pending | 003 Cosmetics & Cleaning | Finanz St. Honore, B.V. |
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FAQ: DANA trademark portfolio
What trademarks does DANA hold?
DANA holds 2 USPTO trademark filings across 0 NICE classes. The largest concentration is in Class 3 (Cosmetics & Cleaning), Class 9 (Electronics & Software), Class 35 (Advertising & Business). The most recent filings are registered to The Charles A. Dana Foundation, Incorporated.
How many trademarks does DANA have at the USPTO?
WikiTrademarks tracks 2 USPTO trademark filings attributed to DANA. The brand has been actively filing since October 2003. The count updates daily as new filings are indexed from the USPTO bulk data feed.
In which NICE classes does DANA file most often?
DANA's most active class is NICE Class 3 (Cosmetics & Cleaning), with 1 filings. The full distribution across all 0 classes is shown in the Nice Class Distribution panel on this page.
Who owns the DANA trademark?
The most recent filings under the DANA mark are registered to The Charles A. Dana Foundation, Incorporated. Trademark ownership can shift through assignments — see the Ownership & Assignment History section on this page for the full chain of title.
Is DANA expanding into new categories?
The current WikiTrademarks Expansion Score for DANA is 5 out of 100, which is low — the brand is focused on defending its existing categories rather than expanding. The score combines NICE class breadth, filing velocity, and the rate of cross-class movement from the brand's filing history.
How can I track new DANA trademark filings?
Click the Watch Brand button at the top of this page to add DANA to your Watchlist. New filings show up on your WikiTrademarks dashboard within 24 to 48 hours of being public, alongside any class expansions, status changes, or assignment events.
More on this portfolio: Compare DANA to another owner · Browse all NICE classes · Most valuable brands
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